Benaur

Full-time

About Us:

Medieval Torture Museum is the largest interactive historical museum dedicated to the dark side of human history. 

We operate in three iconic locations in the USA — Los Angeles, Chicago, and St. Augustine — and are currently looking for a highly skilled and motivated PPC Specialist / Targetologist to manage and scale our paid advertising campaigns.

Responsibilities:

 • Full setup, management, and optimization of ad accounts in Google Ads, Bing Ads, Facebook Ads, and TikTok Ads

 • Development and implementation of effective paid traffic strategies for three museum locations

 • Creation and optimization of ad campaigns (Search, Display, Remarketing, Video, Social Media)

 • Target audience research and segmentation

 • A/B testing of creatives, ad copies, and targeting strategies

 • Monitoring and analysis of campaign performance, preparing reports and insights

 • Budget allocation and ROAS optimization

 • Implementation of pixel, conversion, and event tracking

 • Competitor research and creative analysis

 • Communication with the design team to develop ad creatives

Requirements:

 • Proven experience in managing PPC campaigns in Google, Facebook (Meta), Bing, and TikTok

 • Experience working with the US market

 • Strong analytical skills and deep knowledge of PPC strategies

 • Ability to work with various audience segments (locals, tourists, families, history lovers)

 • Upper-Intermediate+ level of English (all ad copywriting and communication in English)

 • Understanding of event tracking, Google Tag Manager, Google Analytics, Meta Events Manager

 • Experience in launching campaigns with clear performance goals (sales, ticket purchases, foot traffic)

Will be a plus:

 • Experience working with museums, entertainment, or tourism projects

 • Knowledge of local specifics in Los Angeles, Chicago, St. Augustine

 • Basic skills in graphic design or copywriting for ad creatives

What We Offer:

 • Flexible remote work schedule

 • Opportunity to work with a unique product in the entertainment & tourism industry

 • Transparent bonuses based on ad performance

 • Friendly and professional team