4CRMs

Ready to hire student/trainee! 

Role: Product Marketing & Content Manager (Part-Time, 2–4 hrs/day)

Primary Goal
Create and share valuable, engaging content that educates users, strengthens our brand, and communicates why our product is valuable to the market.

Key Responsibilities

1. Content Creation & Improvement

• Produce content for websites, social media, emails, and other marketing channels aligned with marketing plans and strategies.
• Enhance existing content by adding research, insights, practical examples, or other valuable details.
• Create a variety of content formats: blog posts, articles, guides, social media posts, visuals, and videos.

1. Marketing Channels & Campaigns

• Develop and manage current marketing channels while launching new ones.
• Monitor campaign performance and user engagement, and suggest improvements for messaging, topics, or delivery.
• Collaborate with sales, product, and QA teams to understand the product, target market, and customer personas to refine messaging and offers.

1. Market & Competitive Analysis

• Track industry trends and competitor activities to optimize content and marketing strategies.
• Use analytics tools (GA4, GSC, Ahrefs, etc.) to assess content performance and suggest data-driven improvements.

1. SEO & Digital PR

• Apply on-page and off-page SEO best practices, including keyword research and optimization.
• Work with digital PR sources to gain mentions and backlinks for company projects.
• Ensure content follows SEO principles and schema markup standards where relevant.

1. Collaboration & Adaptability

• Work closely with the founder and marketing/product teams to plan content, campaigns, and messaging.
• Adapt quickly to changing priorities and business needs.

• Maintain a proactive attitude: no task is too small to make an impact.

   

Requirements

• English proficiency at B2 level or higher; able to clearly communicate ideas in writing and verbally.

• Team player capable of working independently without micromanagement.

   

Schedule

• 3–4 hours/day, flexible across Mon–Fri.
• Quick response to emails/messages (within 24h).
• Weekly check-in meeting with founder/marketing team.