Jobs Odesa

We’re looking for a Generative AI Expert to help our Israeli client implement GenAI tools, automate processes and optimize the way they work.

Beetroot’s client is an Israeli food and beverage AI platform built for revenue activation. They are trusted by industry leaders like Campbell’s, Givaudan, Kraft Heinz, Nestlé, Mars, PepsiCo, and more, and are the AI platform powering food and beverage brands to dominate the shelf, optimize campaigns, and maximize revenue. With insights sourced from billions of data points, they’re empowering clients to create, market, and sell their products faster and more successfully than ever before.

As a Generative AI Expert, you’ll drive the adoption and optimization of generative AI tools across client’s marketing workflows. In this role, you’ll be responsible for implementing AI-driven content creation, personalizing campaigns, automating marketing processes, and experimenting with the latest AI innovations to boost performance. You’ll collaborate closely with cross-functional teams to integrate AI into strategy, execution, and analytics.

What you'll do in this role  

AI Tool Strategy & Management

• Evaluate, implement, and maintain generative AI tools (e.g., ChatGPT, Jasper, Copy.ai, Midjourney, N8N, Clay) to support content creation and marketing workflows.
• Collaborate with IT and data teams to ensure secure, scalable AI tool usage.

Content Generation & Personalization

• Use AI to create or enhance blog posts, email campaigns, landing pages, ads, and sales collateral tailored to various personas and funnel stages.
• Implement prompt engineering strategies to maximize output quality and brand consistency.

Marketing Automation & Workflow Optimization

• Identify repetitive marketing tasks (e.g., lead scoring, segmentation, reporting) and design AI-driven automation processes using tools like Zapier, Make, or HubSpot Workflows.
• Develop and maintain custom scripts or low-code tools to streamline marketing operations.

Cross-functional Collaboration

• Work with Product Marketing, Demand Generation, and Sales to co-develop personalized campaigns and nurture flows.
• Support data-driven decision-making by integrating AI tools into analytics and reporting processes.

Experimentation & Innovation

• Run rapid experiments to test AI use cases in campaign optimization, A/B testing, SEO enrichment, and user behavior modeling.
• Stay ahead of generative AI trends and ensure our marketing team leverages the most impactful innovations.

We're looking for

• Proven experience in a marketing, growth, or operations role, ideally within a tech environment.
• Hands-on experience with generative AI tools such as ChatGPT, Jasper, Copy.ai, Midjourney, N8N, or Clay.
• Familiarity with marketing automation platforms (e.g., HubSpot, Zapier, Make, or similar).
• Solid understanding of prompt engineering and its impact on content quality and consistency.
• Experience creating and personalizing marketing assets such as blog posts, landing pages, emails, and sales collateral.
• Competence in low-code/no-code tools.
• Strong analytical skills with the ability to integrate AI into data analysis and reporting workflows.
• Up-to-date knowledge of trends and best practices in generative AI and marketing technology. 
• Creative problem-solver who thrives on experimentation and innovation.
• Collaborative mindset and experience working with cross-functional teams, excellent communication skills. 
• At least an Upper-Intermediate level of English knowledge. 

How to knock our socks off

• Competence in basic scripting (e.g., Python, JavaScript, or API integrations). 
• Marketing or business background. 
• Naming five or more dishes that include beetroot besides borshch.

✔ Not checking every box?

This job looks very exciting, but you hesitate to apply because of the confidence gap? Reach out to us anyway! Beetroot is an inclusive workplace that considers all applicants. We’re committed to openness — promoting equality and fostering an environment where different backgrounds, ideas, and experiences are not just accepted, but embraced. So let’s discover together whether we could be an excellent fit for each other.

Please send us your CV in English, and we'll be happy to discuss your application further.