Jobs at Djinni

We are looking for a Campaign Analyst to support client-facing reporting and campaign analysis. This role combines strong analytical work with cross-team communication and continuous process improvement.
The Campaign Analyst will work closely with internal stakeholders to prepare, analyze, and present campaign results, ensuring data accuracy, clarity, and actionable insights for clients.

Key responsibilities:

• Prepare and maintain client-facing reports and campaign performance analyses
• Independently build reports and presentations (PowerPoint / Google Slides)
• Analyze campaign data and validate traffic quality
• Collect and clarify reporting requirements from multiple stakeholders
• Collaborate with Sales, Account Managers, Campaign Managers, and Analytics teams to gather inputs
• Ensure data consistency, accuracy, and alignment across reports
• Contribute to post-campaign analysis and insights generation
• Identify opportunities to improve, optimize, and automate reporting processes

Skills and experience:

• Strong analytical skills and attention to detail
• Advanced user of Excel and Google Sheets
• Confident with PowerPoint / presentation building
• Good understanding of data visualization principles

• Ability tWe are looking for a Campaign Analyst to support client-facing reporting and campaign analysis. This role combines strong analytical work with cross-team communication and continuous process improvement.
  The Campaign Analyst will work closely with internal stakeholders to prepare, analyze, and present campaign results, ensuring data accuracy, clarity, and actionable insights for clients.

   

• Benefits:
• Competitive compensation package
• International work environment
• Flexible working schedule and the possibility to work remotely
• Annual performance bonus
• English classes
• Maternity/Paternity leaveo work independently and manage multiple tasks
• Strong communication and collaboration skills
• Comfortable gathering requirements and aligning expectations with different teams
• Proactive mindset with interest inprocess optimization and automation
• Good English proficiency (written and spoken)

Benefits:

• Competitive compensation package
• International work environment
• Flexible working schedule and the possibility to work remotely
• Annual performance bonus
• English classes
• Maternity/Paternity leave

Esports-focused media project working with top-tier gaming broadcasts, tournaments, and community activations. We create engaging visual content for brands that want to connect with the Dota 2 and Counter-Strike 2 audience.

Role Overview:

We are looking for a creative Graphic Designer with strong expertise in 2D visual design and a passion for Dota 2 and CS2. You will be responsible for creating high-impact graphics for advertising integrations, including static and animated banners, promotional messages, sponsor placements, broadcast layouts, and social media visuals.

Key Responsibilities:

• Design eye-catching 2D graphics for esports broadcast integrations.
• Create banners, promo messages, overlays, and in-stream ad assets.
• Develop visual concepts that align with brand identity and campaign goals.
• Collaborate with marketing, production, and motion design teams.
• Adapt and optimize graphics for different platforms and formats.
• Maintain consistency of style across all visual materials.

Requirements:

• Proven experience as a Graphic Designer (preferably in gaming or esports).
• Strong portfolio showcasing 2D commercial or advertising design.
• Excellent knowledge of Adobe Photoshop, Illustrator (Figma or After Effects is a plus).
• Understanding of Dota 2 and CS2 esports scene, visual style, and community culture.
• Ability to work with tight deadlines and adapt quickly to feedback.
• Attention to detail and strong sense of composition and typography.

Nice to Have:

• Experience in motion design or simple animation for promo creatives.
• Familiarity with Twitch/YouTube broadcasting formats and sponsor asset placement.
• Passion for esports, gaming culture, and creative marketing.

What We Offer:

• Work with top brands in the esports industry.
• Flexible remote format.
• A creative and fast-paced environment where your ideas matter.
• Opportunity to grow and experiment with new design formats.

Hi there,

We’re looking for a talented Senior Node.js Developer to help build the next generation of AI-driven finance solutions.

Location: Europe only.

About the project:

Our client provides an AI-powered platform that revolutionises corporate expense management by automating approval workflows, tracking real-time spending, and offering data-driven budgeting insights. Designed for mid to large-sized businesses (200 to 10,000 employees), the solution ensures scalability and flexibility, enabling greater control over expenses while enhancing employee autonomy. By replacing traditional expense reports, it streamlines financial processes, helping companies embrace digital finance through intelligent, integrated software!

Requirements:
— 7+ years of backend development experience with production systems
— Proficiency in Node.js for building scalable backend applications
— Strong experience with SQL databases (MySQL, PostgreSQL), including query optimization and performance tuning
— Familiarity with backend frameworks such as Express.js or similar
— Experience working in Agile environments
— Strong analytical and problem-solving skills for performance optimization and system efficiency
— Excellent collaboration and communication skills within cross-functional teams
— Experience with cloud services (AWS, GCP, Azure)
— Familiarity with microservices architecture and containerization (Docker, Kubernetes)
— Knowledge of CI/CD practices
— Strong experience with AI development tools and frameworks
— Upper-Intermediate English level or higher

Responsibilities:
— Design, implement, and maintain scalable, secure, and high-performance backend systems
— Build and manage RESTful APIs for seamless integration and smooth user interactions
— Optimize database queries, manage schemas, and ensure data integrity with large datasets
— Collaborate with frontend engineers, product managers, and cross-functional teams to deliver impactful features
— Contribute to system architecture design, ensuring scalability, resilience, and maintainability
— Participate in code reviews, refactor code for performance, and suggest optimizations
— Ensure backend processes follow security, compliance, and data privacy best practices
— Monitor and optimize backend performance for a smooth user experience

What we offer:
— Flexible Work Environment: Opportunity to work remotely
— Premium Medical Insurance: Comprehensive health insurance for your well-being
— 1:1 English Classes: Individual English language training to enhance communication skills
— Great Team: Supportive, collaborative, and dynamic international team
— Equipment Provided: All necessary equipment supplied for efficient job performance
— Annual Vacation: 18 days of paid vacation and 7 days of paid sick leave
— Commitment to Hiring Ukrainians: Dedicated to hiring Ukrainian talent and promoting Ukraine as a fantastic place to work
— Flexible Payment System: Allows you to withdraw funds easily with multiple options

Does this position sound like a perfect match? We’re eager to hear from you!

Description

A product is an affordable alternative to traditional broadcast video capture system. We provide a full broadcasting solution for amateurs, broadcasters, sports leagues, clubs, coaches and consumers, offering unique, interactive and immersive viewing experiences.

The AI-based automated production solution provides the sports market with easy and affordable ways to produce and distribute high-quality game, player videos and performance analysis. The system consists of a unique panoramic camera head and standard computers running proprietary algorithms for Panoramic and HD video and camera control.

Giving an editing platform for multiple types of athletic events we establish the first end-to-end automated video and data solution in the sports industry. The product revolutionizes sports video with an automated online video editing system that enables coaches to simply and easily access game video break downs, saving them time and hassle. Our range of products include game analysis, game exchange, and video replay. We support all major team sports and caters to every level from youth, high school, college, through professional.

Requirements

• At least 5 years of hands-on experience in backend development, with at least 4-5 years specifically in Node.js in a production environment.
• Proven track record of designing and implementing scalable, high-performance, and secure distributed systems. Demonstrated ability to make sound architectural decisions, considering trade-offs and future scalability.
• Experience with designing and implementing microservices architectures. Understanding of data structures, algorithms, and software design patterns.
• Strong experience with RESTful API design and development; Familiarity with message queues (e.g., Kafka, RabbitMQ)
• Proficiency in working with various database technologies (SQL and NoSQL or others relevant to your stack).
• Strong experience with cloud platforms and associated services is highly desirable; AWS is required, and others (e.g., GCP, Azure) will be a plus.
• Solid understanding of containerization (Docker) and orchestration (Kubernetes).
  Strong background with proven architecture and business-level design expertise, complemented by a solid understanding of front-end principles
• Hands-on experience with modern development approaches, tools, and practices
• Experience with CI/CD pipelines and DevOps practices.
• Proven experience working with Generative AI (GenAI) technologies and frameworks. Demonstrated enthusiasm for personal and team development, particularly in advancing skills and competencies in GenAI.
• Excellent verbal and written communication skills in English. You will be engaging with diverse stakeholders, including product management, UX/UI designers, and other engineering teams. Strong interpersonal skills and a collaborative mindset, with a proven ability to work effectively within a cross-functional team.
• A bachelor’s degree in Computer Science, Software Engineering, or a related field will be a plus.

Job responsibilities

GlobalLogic team has been involved for many years into development, deployment and support of many different areas of the solution. We are now looking for a talented Nodejs Developer who will join our fast growing team, help us to extend the capabilities of our existing products and build new

Some of your responsibilities will include

• Close cooperation with Client R&D team to match requirements, coordinate with co-developers and manager, send regular updates – your communications skills will be very important;
• Drive the architectural design and evolution of the platform, ensuring scalability, security, performance, and maintainability;
• Lead a team of five professionals, ensuring effective collaboration, clear accountability, and timely delivery of project objectives in alignment with established quality and performance standards.
• Proactively identify technical challenges and propose innovative solutions. Troubleshoot and resolve complex issues in a timely manner, ensuring the stability and reliability of the platform;
• Developing both personal expertise and team capabilities in the GenAI space.

Key Responsibilities:

• Develop and execute a sponsorship acquisition strategy for sports broadcasts and live streams.
•  Identify potential sponsors and build a strong pipeline of leads across relevant industries (e.g., FMCG, tech, sport, lifestyle brands).
•  Create tailored sponsorship packages and proposals that align with sponsor objectives and audience engagement.
•  Negotiate sponsorship contracts, ensuring mutual value and long-term collaboration.
•  Manage relationships with sponsors throughout the partnership cycle, from initial contact to post-campaign reporting.
•  Collaborate with marketing, production, and commercial teams to ensure seamless activation of sponsorships during broadcasts.
•  Monitor market trends in sports marketing and digital media to identify new opportunities.
•  Prepare regular performance reports and ROI analyses for sponsors and internal stakeholders.

Skills we value:

• Proven track record (5+ years) in sponsorship sales, partnership management, or business development, preferably in sports, esports, or media.
• Strong negotiation and presentation skills with the ability to engage senior-level decision-makers.
• Experience in creating and selling sponsorship packages for live events or digital platforms.
• Solid understanding of sports marketing, media rights, and brand activation.
• Excellent communication and interpersonal skills.
• Ability to work independently, meet targets, and manage multiple projects simultaneously.
• Advanced English (both written and spoken).

We offer:

• Work with top brands in the esports industry.
• Flexible remote format.
• A creative and fast-paced environment where your ideas matter.
• Opportunity to grow and experiment with new design formats.

GetHoney is one of our AI-driven products, and we’re looking for a Product Engineer (C#) who enjoys working close to the product, users, and business.

This is a hands-on engineering role with strong product ownership, where you’ll build features end-to-end and directly impact user experience and growth.
 

What you’ll do

• Develop and maintain product features using C# / .NET.
• Work closely with Product Managers to shape and implement new functionality.
• Build APIs and backend logic powering user-facing features.
• Participate in product discovery, technical discussions, and experiments.
• Improve system performance, reliability, and maintainability.
• Contribute to code reviews and engineering best practices.
   

Tech snapshot

• Backend: C# / .NET
• Frontend: any frontend technology (e.g., React, Angular, Vue)
• Databases: SQL / NoSQL
• APIs: REST, WebSocket
• Practices: CI/CD, automated testing, trunk-based development
   

What you bring

• 5+ years of experience in software engineering.
• Strong hands-on experience with C# / .NET.
• Product mindset — you care about why you build things.
• Experience working in cross-functional teams.
• Ability to work independently and take ownership.

Will be a plus:

• Hands-on experience with Microservices.
• Hands-on experience with Azure / AWS Cloud.
• Understanding of payment system integration approaches (Adyen/Stripe/Other).
• Understanding of marketing attribution flow.
• Leadership skills.
• Startup experience.
• Experience with AI integration.
   

Why this is interesting

• Direct impact on a growing AI product.
• Close collaboration with Product and business stakeholders.
• Opportunity to grow into a Lead role over time.

What we offer:

• Flexible work schedule and remote-friendly culture.
• Online services of a corporate doctor, and after the probationary period — health insurance in Ukraine.
• 20 working days of paid vacation per year, unlimited sick leave.
• All equipment necessary for work.
• Compensation for the best courses on the market, corporate online meetups and lectures, a large library, business and management schools for employees.

Please note: due to the high volume of applications, we can only respond to candidates selected for the next stage. If you don’t hear from us within a week, please assume your application won’t be moving forward this time, and we’d love to see you apply for future roles!

We’re building several product engineering teams that will own AI-first products from our portfolio. Great teams require great leaders so we‘re on the lookout for engineering leaders to lead the teams.
In this role, you’ll own delivery for a cross-functional squad, spending ~50% on hands-on coding and ~50% on team leadership and delivery management.

What you’ll do

• Own delivery end-to-end - be accountable for turning product and business goals into shipped, reliable engineering outcomes — with clear scope, timelines, and quality bar.
• Lead technical decisions - set technical direction, make pragmatic architecture trade-offs, and ensure solutions match current business needs, not abstract “best practices”.
• Set the engineering culture bar - build a culture of end-to-end accountability, continuous delivery, and operational ownership — where engineers ship often, own what they build in production, and take responsibility for quality early.
• Drive ownership and accountability - help the team take responsibility for outcomes, surface risks early, and resolve problems at the right level.
• Partner cross-functionally - work closely with Product, Marketing, and other stakeholders to align priorities, manage dependencies, and make trade-offs explicit.
• Grow strong engineers - coach engineers in technical judgment, ownership, and execution, raising the overall bar of the team.
   

Tech snapshot

• Mobile: React Native (cross-platform iOS & Android)
• Backend: Ruby or Node.js (another product team)
• Architecture: Service-oriented backend supporting mobile clients
• Practices: automated tests, safe rollouts, feature flags, trunk based development, continuous delivery.
   

What you bring

• 6+ years in software engineering, including 1–3 years leading people or acting as a de-facto lead.
• Strong frontend engineer who is comfortable across the stack and curious about backend internals.
• Product thinking: you care about business impact, not just code.
• Excellent communication; comfortable working with imperfect requirements and turning them into plans.
   

Why this is interesting

• Ownership of user-facing experiences in AI products.
• Influence on design–engineering collaboration.
• Opportunity to shape frontend and mobile standards from scratch.
   

What we offer:

• Flexible work schedule and remote-friendly culture.
• Online services of a corporate doctor, and after the probationary period — health insurance in Ukraine.
• 20 working days of paid vacation per year, unlimited sick leave.
• All equipment necessary for work.
• Compensation for the best courses on the market, corporate online meetups and lectures, a large library, business and management schools for employees.

Please note: due to the high volume of applications, we can only respond to candidates selected for the next stage. If you don’t hear from us within a week, please assume your application won’t be moving forward this time, and we’d love to see you apply for future roles!

We are an innovative iGaming company that doesn’t just grow but sets trends in its niche!
We are currently looking for a SRE Engineer to help us build a reliable, scalable, and stable infrastructure for a high-load product.

 

Key Responsibilities:

• Design, deploy, and maintain AWS cloud infrastructure
• Configure and administer Docker containers and Kubernetes clusters
• Implement CI/CD pipelines in GitLab CI or similar tools
• Set up and maintain monitoring and logging systems (Prometheus, Grafana, Loki, Alertmanager)
• Optimize network architecture (VPC, VPN, load balancers, routing, firewalls)
• Automate routine tasks with Ansible, Terraform, Helm
• Ensure service stability and fault tolerance; participate in on-call rotations
• Analyze incidents, conduct post-mortems, and implement improvements
   

Required Qualifications:

• Networking fundamentals: strong knowledge of the OSI model, TCP/IP, VPN (IPsec, SSL), and L4/L7 load balancers
• Containerization: strong Docker experience; creating and optimizing Dockerfiles, using Docker Compose
• Orchestration: hands-on Kubernetes experience (Helm charts, StatefulSets, DaemonSets, Ingress controllers)
• Monitoring & Logging: solid experience with Prometheus, Grafana, Alertmanager; familiarity with the Loki stack
• CI/CD: proven track record of setting up automated build, test, and deployment processes
• Infrastructure as Code (IaC) & automation: experience with Terraform, Ansible, Helm; scripting in Bash/Python
• Understanding of container networking
• Strong Linux skills at an advanced administrator level
   

What We Offer:

• Remote work, Monday–Friday schedule
• Competitive compensation aligned with your experience and skills
• Work on a top-tier iGaming project
• Opportunities for professional growth and development in a strong team
• Paid vacation, sick leave, and an extra day off

Description

Our Customer is one of the biggest companies on the market of home entertainment consumer electronics devices that strives to provide their clients with high-quality products and services.

Project goals include automation testing of the video and audio content and other services available via digital media players using a custom test automation framework.

Requirements

• 3-4 or more years as a Python developer
• Experience in developing and supporting testing frameworks, and developing automated test scripts (would be a plus)
• Understanding of Page Object pattern, knowledge of other automation patterns;
• Good working knowledge of at least one Linux/Unix-based platform as well as Windows;
• Experience in QA methodologies, a clear understanding of QA processes and artifacts;
• Experience with Scrum/Agile;
• Good communication and problem-solving skills;
• Excellent written and verbal English communication skills, developed interpersonal skills;
• Highly motivated, energetic, and able to easily switch between assignments. Ready for challenges!

Job responsibilities

Responsibilities:

• Working with the solid automation test framework and infrastructure;
• Developing new and updating existing automation scripts;
• Code review;
• Debugging issues and creating bug reports;
• Documentation creation;
• Communication with international teams (US, UK)

We are building a high-performance, real-time slot gaming platform and are looking for a Senior Backend Developer who will take ownership of our entire backend direction.

🧩 What you’ll do

• Own and drive the backend direction of the company as one of the key technical leaders;
• Design and implement new game mechanics on top of our existing PGS, extend its capabilities, and contribute to core gameplay engine development;
• Architect scalable, secure, and high-performance backend services using Node.js and TypeScript;
• Work closely with Game Logic, Frontend, and DevOps teams to ensure seamless integrations, real-time performance, and platform-wide consistency;
• Define backend engineering standards and enforce best practices across code quality, architecture, and performance;
• Design and maintain backend infrastructure: schemas, caching, messaging flows, microservices, gateways;
• Participate in roadmap planning, technical decision-making, and architectural discussions as the platform evolves;
• Support a rapidly growing product and engineering environment — we are scaling fast, and you will play a major role in that growth.

🧠 What you bring

• 5+ years of backend development experience, including ownership of complex systems or features;
• Strong expertise with Node.js + TypeScript and modern frameworks (Fastify, Nest.js);
• Advanced knowledge of SQL and NoSQL databases: PostgreSQL, MongoDB, Redis;
• Solid experience with message brokers (RabbitMQ or Kafka) and queue-based, event-driven design patterns;
• Deep understanding of distributed systems, microservices, and real-time communication (WebSocket, Socket.io);
• Experience building high-performance APIs, async flows, caching strategies, and scalable architectures;

• Confident with CI/CD, Git, automated testing (Jest), and monitoring/observability tools (Grafana, Loki, Tempo).

   

💎 Nice to have

• Knowledge of PHP/Laravel or experience with other backend ecosystems;
• Familiarity with AWS, Docker, Kubernetes, containerized deployments;
• Experience with RNG, platform integrations, or the iGaming ecosystem.
   

🎁 Benefits

— 21 vacation days + 5 extra day-offs annually;
— 12 paid sick days;
— Fully remote format — work from anywhere you feel productive;
— Flexible schedule: start your day anytime between 08:00–12:00 CET;
— Fixed budget for health insurance and gym/fitness;
— We provide all required work equipment;
— Zero bureaucracy and direct communication with founders and C-level;
— Minimal meetings, async-friendly workflow;
— Startup energy: fast motion, creativity, and tight-knit communication;
— Business trips and team meetups several times per year;
— Multiple salary payout options (flexible formats);
— …And many more perks unlocked after we hit break-even.

We are looking for a streamer to host live broadcasts in the iGaming niche.

Who we are looking for:

• Location Warsaw or Kyiv;
• German language proficiency required;
• No prior experience needed;
• Basic understanding of iGaming or slot mechanics is a plus;
• Confident communicator comfortable on camera;
• Ability to engage with the audience;
• Reliable and consistent work attitude.

What you will do:

• Host live streams;
• Start broadcasts and showcase slot gameplay;
• Comment on bonuses, wins, and game mechanics;
• Engage with the audience in chat;
• Promote offers during the stream;
• Maintain viewer engagement and activity;
• Follow the assigned streaming schedule.

About the Role
We are looking for a high-impact Game Marketing Manager with strong PR expertise to drive the public image and visibility of our games. Your primary focus will be managing relationships with gaming media, journalists, influencers, and industry platforms to generate coverage, reviews, and buzz around our releases.

Key Responsibilities:

• Develop and execute PR and marketing strategies for game launches and live titles.
• Build and maintain strong relationships with gaming press, journalists, bloggers, and influencers.
• Create compelling press releases, media kits, and communication materials
• Pitch stories and secure media coverage across top-tier gaming and tech outlets
• Coordinate interviews, previews, and feature articles with the press
• Monitor media trends and identify PR opportunities in the gaming industry
• Collaborate with product, creative, and marketing teams to align messaging
• Track results and report on campaign performance and media impact
   

Requirements:

• 4+ years of experience in game marketing, PR, or communications
• Proven success in working with gaming media and securing press coverage
• Strong understanding of the gaming industry, trends, and audience behavior
• Excellent written and verbal communication skills in English
• Experience crafting press releases, pitches, and marketing narratives
• Ability to work in a fast-paced environment and drive measurable results
• Existing media contacts in gaming/entertainment is a strong advantage
   

Nice to Have:

• Experience with influencer collaborations and digital campaigns
• Background in mobile, PC, and console
• Familiarity with gaming events, expos, and press tours
• Knowledge of social media marketing and community engagement
   

We Offer:

• Opportunity to shape the media presence of exciting game titles
• Work with a passionate team
• Competitive compensation
• Remote format
• Fast-growing company with startup agility

- Understanding of mobile UI/UX concepts

- A solid understanding of modern Android frameworks including

- Android Jetpack components such as LiveData, ViewModel, Jetpack - Compose UI and Kotlin Coroutines + familiarity with legacy patterns such as XML layouts and classic View-based UI

- Strong understanding of object-oriented programming (OOP), functional programming, and architectural principles and design patterns

- Ability to write clean, scalable, and maintainable code

- Experience working in a Scrum/Agile environment

- Experience with source control systems (Git),  CI/CD pipelines and app distribution.

- Experience with Firebase or other mobile-focused backend services such as Analytics, Crashlytics, Cloud Functions or Remote Config

- Experience with WebView

- Proficiency in RESTful APIs, JSON parsing, and networking in Android as well as experience with dependency injection frameworks

- A proactive attitude – suggesting ideas, researching solutions, and solving problems

- Creativity and attention to detail – always looking to improve the user experience and code quality

- Excellent problem-solving and analytical skills

- Fluent in English is a must (B1-B2 level)

- Experience in video streaming projects is a plus

Vacancy description

AltexSoft is seeking a journalist to join our editorial team focused on the travel industry and travel technology. The role is centered on expert-led journalism: finding the right voices in the industry, building trust-based relationships, conducting interviews, and turning those conversations into clear, accurate, well-structured articles. Topics and editorial direction will be provided. This role is ideal for someone who enjoys collaborating with experts and distilling complex topics into engaging content.

Required skills

1+ years of experience in journalism Strong interviewing skills: ability to ask thoughtful questions and guide conversations B2–C1 level of English Research and fact-checking Professional communication skills (email, LinkedIn, calls)

Would be a plus

Experience in tech blogging or tech journalism IT industry experience Experience with travel technologies IT literacy Business/economics literacy Experience working with long-form explainers or thought-leadership content

Responsibilities

Identify and research relevant industry experts in travel, travel tech, and related fields Reach out to experts, establish rapport, and build long-term professional relationships Prepare for and conduct structured interviews (via video calls) Write in-depth articles, explainers, and other expert-led featured materials based on interviews and additional research Ensure accuracy, clarity, and logical structure in all materials Contextualize expert opinions with industry data and trends Collaborate with editors and marketers to align content with editorial goals Meet agreed deadlines and respond constructively to editorial feedback

Chessiverse is an online chess platform where you can play, practice, solve puzzles, and study courses against human-like bots. 

Our mission is to provide the world’s most realistic bots who mimic human opponents - without the stress of playing against actual humans. 

Now we are looking for a hands-on growth operator who turns Chessiverse into a predictable acquisition and retention machine. Your primary focus is performance marketing (Google Ads first, Meta second), supported by lifecycle email and social to increase activation and conversion. You’ll own the full loop: tracking → campaign execution → creative/testing → funnel improvements → reporting. The role can start as a consultant to quickly demonstrate impact, with a clear path to convert to a full-time position once the system is working and scaling.

What you'll own

1) Google and Facebook Ads

Goal: Efficient acquisition with clean measurement and a steady testing cadence.

• Build and manage Search + YouTube campaigns: structure, keywords, match types, negatives, audiences, geo/language, bidding strategy
• Write/iterate ad copy and extensions; coordinate landing page messaging to match intent
• Set up and maintain conversion tracking (trial, purchase, key activation events)
• Run weekly testing: new keyword clusters, ads, landing page variants, audience segments
• Set up and manage Meta campaigns: prospecting + retargeting; creatives tailored to chess audiences
• Create/coordinate UGC-style ads, short-form video concepts, statics, and carousels
• Maintain audience hygiene: exclusions, retention windows, frequency monitoring
• Produce clear weekly reports: spend, CPA/CAC, conversion rate, trial→paid performance, insights, next actions
• Attribution & tracking hygiene (GA4/GTM/pixels/UTMs)
• Landing page optimization (CRO)
• Offer + funnel design

2) Newsletters / Lifecycle Email

Goal: Increase activation, retention, and paid conversion via email.

• Build an email calendar: weekly newsletter + key lifecycle automations
• Create flows: welcome/onboarding, "resume learning," winback, trial conversion, churn prevention
• Segment based on behavior (e.g., new users, active learners, lapsed, trial users)
• Measure outcomes beyond opens: clicks to key actions, activation lift, conversion lift

3) Social Media & Community Management

Goal: Consistent presence that supports paid + community + credibility.

Channels: Twitter, Facebook, Instagram, Discord

• Maintain a posting cadence (short-form clips, puzzles, mini-lessons, product highlights, community spotlights)
• Repurpose high-performing paid creative into organic (and vice versa)
• Light community engagement: replying, prompting discussion, sourcing content ideas
• Community growth loops

Cross-channel responsibilities

• Measurement & Analytics: Maintain a single-source-of-truth dashboard. Diagnose where the funnel leaks.
• Positioning + Messaging: Keep ads, landing pages, emails, and social consistent around core value props.
• Creative Direction: Brief, iterate, and ship creative assets.
• Experimentation cadence: Run structured tests and document results.
• Coordination with product/content: Feed back what users respond to (objections, hooks, feature requests, pricing friction).

What "good at chess" means in practice

You can speak to chess players credibly and create/critique chess-related marketing without sounding like an outsider:

• Comfortable with common chess concepts and improvement paths (tactics, openings, endgames, rating goals)
• Can write clear English explanations about chess learning
• Can generate marketing angles that resonate with real player motivations (confidence, consistency, rating milestones, time constraints)

Requirements

• Very strong English: You write high-clarity copy for ads, landing pages, and emails, and you can edit ruthlessly.
• Performance marketing competence: You've managed budgets and can show you improved CPA/CAC, conversion rate, or LTV/CAC (case studies or examples).
• Hands-on operator: You can set things up, run campaigns, and troubleshoot tracking—not just advise.
• Comfort with data: You can interpret results and decide what to do next without hiding behind vanity metrics.

What success looks like

• Paid acquisition: CPA/CAC to signup (and to paid, if measurable), ROAS (if applicable), conversion rate improvements.
• Funnel: Landing page CVR, trial→paid (or signup→paid), activation metrics (first meaningful session, course completion step, etc.).
• Email: Activation lift, conversion lift, churn reduction signals (not just open rate).
• Output: Consistent weekly testing cadence + documentation + stable tracking.