Email Marketing Manager (offline)

We are seeking an experienced and data-driven Email Marketing Manager to lead our multichannel messaging efforts. You will be responsible for planning, developing, executing, and analyzing email marketing campaigns, push notifications (mobile and web), and in-app messages to drive user engagement, loyalty, and ultimately, revenue.

This is an exciting opportunity for someone who thrives in a fast-paced environment and is passionate about creating personalized and engaging experiences for our users.

Key Responsibilities:

• Develop and execute strategic multichannel marketing campaigns (email, push notifications, in-app messages) to achieve business objectives;
• Leverage automation tools and strategies to increase campaign efficiency and effectiveness;
• Utilize data analytics (R or Python, SQL, etc.) to identify trends, test hypotheses, and optimize campaign performance;
• Manage and segment a user base of millions, ensuring GDPR and Can-Spam compliance;
• Design and develop engaging email templates in HTML with a focus on cross-device and cross-platform compatibility;
• Personalize content using Liquid, Handlebars, dynamic content, and dynamic variables to improve user conversion rates;
• Collaborate effectively with cross-functional teams (product, development, data analysts) to ensure campaigns align with overall business goals;
• Manage projects using tools like Jira to set deadlines, assign tasks, and track progress.

Requirements

• 5 years of experience in email marketing or a related field;
• Experience with a customer engagement platform (CEP) like Braze is a plus;
• Proven track record of developing and executing successful email marketing campaigns that drive results;
• Strong understanding of marketing automation strategies and best practices;
• Expertise in data analysis using tools like R, Python, SQL;
• Experience managing large user databases and ensuring compliance with data privacy regulations (GDPR, Can-Spam);
• Excellent written and verbal communication skills;
• Ability to work independently and manage multiple projects simultaneously;
• Experience with project management tools like Jira.
• Experience with HTML, Liquid, and/or Handlebars is a plus.

Will be a plus:

• Experience in the gaming industry.

Hiring process:

✅Intro call with a Recruiter → ✅Technical Interview → ✅Test Task → ✅Final Interview → ✅Reference Check → ✅Offer

We offer:

• Team of like-minded professionals who understand your game passion;
• Competitive financial reward;
• Health care starting on your first working day;
• 22 paid vacation days, paid sick leaves, and other personal days in accordance with the company's internal policies;
• Flexible working hours;
• Referral bonuses;
• Financial support and PTO in case of special occasions are governed by the internal policies of the company.