Marketing Generalist $600-1200

Shaw and Partners

Who we are and what we do
Shaw and Partners is a software development provider for high-profile startups with approximately 25 remote staff. We are also incubating two startups. Christopher Shaw, the founder and CEO, would be your manager.

Working at Shaw and Partners
Our clients have funded U.S. startups in LA and NY, so depending on your location, you may need to participate in a late call, but you can set your own schedule.

We’re all here to serve each other. Each team is held in high regard, resulting in camaraderie and support. We also enjoy the freedom to test new technologies using POCs at appropriate intervals. This requires a balanced, healthy mindset supported from the top.

We are looking for a talented marketing generalist to join our team.

We offer
- 100% remote work
- Flexible schedule (you work when it’s best for you)
- Work with Silicon Valley and New York startups
- Long-term employment with 22 paid days off
- Young and dynamic team
- Salary in US dollars
- Discretionary equity as an early team member
- Business/marketing courses are partly reimbursements

Required
- At least 2 years of working experience as a Marketing
- Generalist/Marketing Manager/Digital Marketing Manager
- Advanced/Fluent writing and spoken English
- Experience working on the US market
- Knowledge of marketing and advertising principles
- Knowledge of basic marketing analyses (SWOT, PEST, 4Ps, etc.)
- Deep knowledge of analytics tools (Google Analytics, Ahrefs, Semrush, Meta, Google Search Console)
- Practical experience with PPC (Google Ads, Facebook/Instagram Ads, LinkedIn Ads)
- Professional experience with various marketing tools, including SEO, SMM, email, and affiliate marketing
- Ability to prioritize and effectively organize work
- Excellent analytical skills, responsibility, and creativity

Responsibilities
- Develop and implement digital marketing strategies for our and our client’s services
- Develop and implement social media strategies (YouTube, Instagram, Facebook, LinkedIn, Twitter)
- Conduct interviews with clients/customers to create website and social media content based on them
- Conduct constant analyses of the market, competitors, and target audience
- Work with influencers for collaborations
- Plan marketing budgets and launch advertising campaigns
- Analyze advertising campaigns and adjust strategy if needed
- Work with graphic and UI/UX designers to improve website conversion and create designs for social media
- Constantly analyze trends and keep up with all the changes
- Track analytical metrics and build and test new hypotheses

About Shaw and Partners

Shaw and Partners is a software development provider for high-profile startups with approximately 30 remote staff. Our clients have funded US startups in LA and NY, and we are also incubating two startups. With a U.S. operational style, our services include project management, marketing, UI / UX design and development, software architecture, development and implementation, cybersecurity, M&A Audits, and solutions providing Kubernetes-as-a-service for dev environments on AWS. We get the best devs from all around the world and work together, even while far away from each other. We mixed talents from Brazil, Ukraine, Argentina, and the Philippines and got a perfect team.

Company website:
https://shawandpartners.com