Lead Generation Marketing Manager (offline) $500-700

The role focuses on crafting and executing innovative lead-generation campaigns, ensuring a continuous influx of high-quality leads through effective market analysis, team leadership, and cross-departmental collaboration. Central to this position is the goal of driving sustainable business growth by aligning outbound initiatives with the company’s overarching objectives, nurturing potential client relationships, and optimizing team performance for maximum impact in the competitive IT services market.

Responsibilities:
Support the sales team by researching ICP’s the best contacts via LinkedIn and other outlets for Appvales service lines and importing/ updating contact information into Pipedrive;
Outbound activities including LinkedIn messaging and email;
Engage in the process of lead nurturing to help the team convert inquiries into qualified leads which become future SDR and sales opportunities;
Develop outbound strategies and campaigns, selecting channels, crafting resonant messaging, and defining objectives and KPIs;
Oversee lead generation and prospecting, initiating contact and nurturing relationships for service interest;
Monitor outbound campaign performance, analyze results, and make data-driven decisions for continuous improvement;
Contribute to the development of marketing strategy;
Collaborate with marketing, sales, and service delivery teams for a cohesive approach to client acquisition and retention.

Requirements:
1+ year outsource in B2B IT marketing;
Experienced in emails and LinkedIn outreach;
Experience working with US or EU markets;
Constantly hunt on the hunt for innovative approaches and eager to test new tactics to connect with and provide value to our customers;
Experience working with reply.io, Lemlist, Integromat, LinkedIn Sales Navigator
Know how to work with ICP and transform to customer messages;
Upper-Intermediate (B2-speaking, writing) or higher level of English.

About Appvales

Appvales is a software development partner that helps you design, build, test, and deploy web and mobile applications. We can handle end-to-end product development or collaborate with your product team with dedicated engineers.

OUR MISSION:

Our mission is to bring offshore development services to the next level by creating hand-crafted products with heart and love.

FACTS ABOUT APPVALES:

- We develop products from scratch
- We build an internal community of web and mobile developers
- We have a strong culture of being thinkers and then doers
- We have a professional tech team

OUR PROJECTS AND CLIENTS:

We are mainly focused on startups or companies who decided to digitalize their business in mobile. Building a partnership community, we work only with the USA, Europe, Israel, and Australia.

OUR CORE VALUES:

People
We truly believe that people are our main capital. We aim to build a strong team full of passionate professionals who love and enjoy what they do.

Clients
Clients make our business running so we have to put all our afforts to satisfy their expectations and provide them with the best service.

Service
Boutique service is when we think for the client. Perfectly provided services is what makes us stand out from thausands of competitiors.

Trust
Once broken - forever broken. There is nothing more importent in healthy organizations and business relationships than Trust.

WITH US, YOU WILL:

- Get the best development experience and knowledge
- Get great networking and new friends within a mobile development community
- Feel yourself as a part of a team while working with a client

PERKS WE OFFER:

- Competitive compensation
- Full remote
- Virtual team building each month
- 18 working days of vacation
- 5 sick leaves at the expense of the company
- Help in support and development of personal projects and ideas
- Mentorship and personal development plans
- Courses and training at the expense of the company

Company website:
https://appvales.com

DOU company page:
https://jobs.dou.ua/companies/appvales