Digital Marketing Specialist (SMM Tagreter) (offline)

We are looking for a talented Social media manager to administer our social media accounts. As a Digital Marketing Specialist, you will play a pivotal role in developing and executing highly effective paid advertising strategies for our projects. Your responsibilities will include crafting compelling ads, testing their performance, making data-driven decisions, optimizing campaigns to generate followers, web traffic and leads.

Responsibilities:

- Develop and implement media strategies to promote our projects across multiple social media platforms.
- Create, manage, and optimize engaging content, including ad copy, visuals, videos, and multimedia elements.
- Research and map the customer journey from initial contact to client interaction.
- Monitor social media trends, industry news, and competitors to identify opportunities for engagement and growth.
- Utilize social media analytics tools to track and analyze campaign performance and make data-driven decisions to optimize results.
- Manage social media advertising campaigns to drive website traffic, lead generation, and brand awareness.
- Constant engagement in launching campaigns on Telegram, LinkedIn, and Twitter, Instagram, Facebook, Youtube, etc. We require proficiency on all major social media channels.
- Develop and maintain relationships with influencers, industry professionals, and potential partners for collaboration and cross-promotion.

Requirements:

- In-depth knowledge of social media platforms, demographics, and usage patterns.
- Analytical mindset to interpret social media metrics and make data-driven decisions.
- Creativity and strong design sensibility to create visually appealing content.
- Proactive and self-motivated to stay ahead of trends and implement innovative strategies.
- Passion for technology, digital marketing, and staying updated with industry advancements.
- Punctuality and responsibility.
- Ability to work collaboratively and coordinate with various teams.
- Proven ability to work independently with minimal supervision.

Language skills:
B2-C1 (Work with British)

Experience:

- At least 3 years of experience in Social Media Management.
- Bachelor's degree in marketing, communications, business, or a related field.
- Certificates of completion in Instagram, Facebook, Google Analytics, and LinkedIn marketing are highly advantageous.

Key Skills:
Competitive Analytics
B2C Marketing
Social Media Marketing
Creativity
Advertising
Lead generation
Writing Advertising Articles
Target
Marketing analysis
Analytical research
Marketing strategy
Copywriting
Analytical thinking

About Trackimo

The company was founded in 2013, delivers personal safety and asset tracking solutions, based on the compact GPS/GSM/WiFi/LTE devices operating over a global Cloud-IoT platform.

The main office is in Tel-Aviv, Israel, where the main system architecture and server development are performed, and the cloud system operations. We have an engineering and production office in Shenzhen, China, where the device’s hardware and firmware are developed. Also, we have additional sales and operations offices in the USA, Germany, Poland, Japan, South Africa, and Mexico. In Ukraine, we already have and continue building a strong R&D center to create the best software solutions for our users.

The company`s solutions are sold in over 50 countries, both directly and through strong business partners such as Vodafone. The core values of a company are Excellence and Mutual responsibility.

“Customer’s success is our success.”

Company website:
https://trackimoplus.com/

DOU company page:
https://jobs.dou.ua/companies/trackimo/