SEO Specialist (offline)

We are looking for an SEO expert to manage all search engine optimization and marketing activities. You will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks.

Responsibilities
You will be responsible for the overall search strategy in ensuring good organic traffic and exposure for our website. More specifically, you’ll get to:
-Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
-Optimize copy and landing pages for search engine marketing
-Perform ongoing keyword discovery, expansion and optimization
-Research and implement search engine optimization recommendations
-Research and analyze competitor advertising links
-Develop and implement link building strategy
-Work with the development team to ensure SEO best practices are properly implemented on newly developed code
-Work with editorial and marketing teams to drive SEO in content creation and content programming
-Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.


Requirements
-Proven SEO experience
-Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
-Solid understanding of performance marketing, conversion, and online customer acquisition
-In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends)
-Experience with bid management tools (e.g., Click Equations, Kenshoo, Search Ignite)
-Experience with A/B and multivariate experiments
-Working knowledge of HTML, CSS, and JavaScript development
-Knowledge of ranking factors and search engine algorithms
-Up-to-date with the latest trends and best practices in SEO and SEM
-BS/MS degree in a quantitative, test-driven field

Must-Have:
-Upper Intermediate or Advanced English
-Quick to learn and able to understand audiences
-Able to work independently

Why work at Chanty?
-We work on interesting marketing campaigns. There is never a dull moment.
-Our startup culture means everyone’s opinion matters. You can have a significant impact.
-Our rapid growth means there are many opportunities for advancement.
-You will work with proven marketing experts ready to share their knowledge.

About Digifico

Digifico GmbH (Zurich) is a full-cycle product development company with an extensive expertise in building solutions for financial and banking services.

Company website:
https://digifico.com

DOU company page:
https://jobs.dou.ua/companies/digifico/