PPC Team Lead (offline)

UARM™ proudly stands at the forefront of ballistic protection, body armor, and tactical equipment since 2014. With headquarters in the United States and manufacturing + back office in Ukraine, our products are internationally recognized for their quality, durability, comfort, and performance.

Responsibilities

- Developing existing and creating new online marketing and multi-channel plans across appropriate channels and mediums, including email, display, paid search, remarketing, affiliate

- Manage current advertising campaigns (Google Shopping, Bing Shopping, Facebook Ads), and launch new ones (LinkedIn Ads, Twitter Ads, Reddit Ads, YouTube Ads) to achieve x10 revenue growth throughout the year

- Finding new ways and channels to boost online sales including marketplace expansion

- Managing the annual online marketing budget including creation and analysis of performance metrics within USA and keeping high rate of returns on marketing investments

- Partnering with outside agencies to steadily increase online sales

- Liaising with internal and external stakeholders to transfer creative assets and tools into the e-commerce environment

- Developing and executing creative ways to attract new customers and engage existing customers to achieve excellent customer experience

- Interacting with website developers on new features implementation. Improve conversion rate.

- Maintain all product and non-product content on the website in different systems (CMS pages, images, copies, banners, categorization, etc.)

- Set up promotions, update system settings in CMS (WooCommerce)

Requirements

- 2 years of experience in an e-commerce online marketing environment with proven skills in: paid search, SEO, remarketing, email, affiliate, display,

- Successful cases of promoting e-commerce products in the US market with an average check of $500 using shopping campaigns

- Experience with RTB House and similar remarketing platforms

- Experience with a similar audience will be a huge plus

- Advanced user of Google analytics, GTM, strong with numbers

- Upper-intermediate written and verbal communication in English

- Ability to understand and react positively to KPI’s

- Deep knowledge of the interactive and digital space and trends in the business

We offer

- Work on a product that really saves human lives

- Real impact on the product line

- Hybrid system of work in the office and remotely

- Stable & competitive salary

- Employee discount

and many other cool opportunities.

Location

Kyiv/Hybrid