Content marketing manager | Content designer

Experience

I can help you with:

Content Management & Marketing:

- implemented analytics to ensure visibility of website & mobile app performance
- created detailed UX copies & low-fidelity wireframes for new and legacy products undergoing updates
- collaborated with the development team to implement the features that are necessary for better visitor experience, and tracked the metrics
- performed on-site SEO optimization (from technical optimization to keyword clusterization and semantic core collection) to increase traffic and impressions
- created content plans and monitored existing content performance, keeping it evergreen
- managed content marketing team using SCRUM methodology ensuring all the deadlines were met and the quality of created content was high
- aligned content generation process with the design and development team capacity

UX Research & Design:

- developed CJMs and website architecture, held competition research, which helped generate leads and increase time spent on website
- built the concept and logics for the onboarding web interface which helped customers easier navigate the tool and set up WP theme in several clicks
- performed user testing to collect metrics on product usage and suggest changes

UI Design:

- assisted in creating client-winning landing pages and collateral materials
- redesigned outdated web pages to ensure the UI is built in accordance with usability heuristics, has fast loading speed, meets SEO requirements, and satisfies business needs
- created content for social media and Google Display & FB Pixel campaigns

Skills

HTML CSS Google Analytics SEO CMS Wordpress Figma Trello/Jira Design for Marketing Design UI/UX Digital Marketing Strategy Content strategy Content Marketing Content Mangement Content Production Content Planning Social Media content creation Blog Writing digital marketing UX writing technical writing

Looking for

I’m looking for a job that will combine both my passion for content and tech.

Preferred language

Українська, English