TheWhyKingz

Riga | Remote-first | Full-time
 

About us and the role:

We are IGaming company operating across multiple GEOs with an active affiliate base already generating qualified FTD volume every month.

We are hiring a Senior Affiliate Manager to help take the affiliate channel from strong to dominant.

This is a revenue ownership role for someone who already knows the affiliate market, has an active network, understands traffic economics, and can scale quality volume without sacrificing margin.

You will not be judged by how many partners you talk to.

You will be judged by the quality of traffic, the strength of unit economics, and the revenue contribution you create.

What you will do:

Partner acquisition and growth

• Source, onboard, reactivate, and scale high-value affiliates from your own network and the wider market
• Build and deepen relationships across the traffic landscape: streamers, KOLs, X/Twitter influencers, Telegram and Discord communities, SEO affiliates, PPC affiliates, media buyers, and programmatic media buying teams
• Expand the active partner portfolio across priority GEOs and high-value traffic segments

KPI and funnel ownership

• Own the full affiliate funnel: click -> reg -> first deposit -> second deposit -> ROI
• Monitor and improve source-level performance across every stage of the funnel
• Analyze traffic quality, retention quality, and revenue contribution by partner
• Work closely with product, design, CRM, BI, and finance teams to improve conversion quality and player value

Creative performance

• Work with internal teams and partners on creatives, promo angles, landing pages, and positioning
• Drive creative testing and optimization focused on commercial performance, not vanity metrics
• Identify when poor creative execution is limiting an otherwise strong traffic source and fix it fast

Commercial strategy and deal execution

• Negotiate CPA, RevShare, Hybrid, Sub-affiliate, and custom commercial structures
• Set rates, caps, KPIs, traffic conditions, and commercial protections
• Build deal structures that reward quality and long-term value rather than low-grade volume
• Balance partner motivation with margin discipline

Anti-fraud and traffic quality

• Monitor partner traffic daily for specific abuse patterns including motivated traffic, multi-accounting, self-deposit schemes, bonus abuse, fake engagement, and source manipulation
• Work with internal fraud and BI teams to identify wallet, behavioral, and conversion anomalies early
• Strengthen and operationalize anti-fraud processes at the affiliate level
• Cut bad traffic fast before it damages unit economics

Technical operations

• Manage tracking links, postbacks, S2S callbacks, promo setups, and reporting flows
• Work confidently with trackers such as Affise, Scaleo, Alanbase, or in-house systems
• Use competitive intelligence tools such as SEMrush, Similarweb, Ahrefs, HUMBL, PartnerMatrix, and Blask to benchmark affiliates, validate traffic opportunities, and support commercial decisions
• Run partner reconciliations accurately and on time

Conference presence

• Attend and work major industry events including SiGMA, iGB Affiliate, SBC, AffPapa, ICE, and Token2049
• Turn meetings, introductions, and networking into signed deals and scalable partnerships
• Stay current on market rates, partner reputation, competitor moves, and emerging traffic sources

Who you are:

Non-negotiable

• 2+ years of hands-on affiliate management experience in IGaming, Web3 and other related niches
• Active network of affiliates, streamers, KOLs, and traffic partners you can realistically activate
• Strong command of affiliate economics and source-level performance management
• Deep understanding of anti-fraud and the ability to identify manipulated traffic early
• Strong understanding of how creatives influence acquisition quality and commercial outcomes
• Confident negotiator with strong commercial instinct
• Hands-on with tracking, postbacks, attribution, and partner integrations
• English B2+ written and spoken
• Comfortable operating in a fast, performance-led environment with direct ownership of results

Strong plus:

• Relationships with top streamers, KOLs, X/Twitter influencers, Telegram and Discord communities, SEO partners, PPC affiliates, and programmatic media buying teams
• Hands-on experience with Affise, Scaleo, Alanbase, SEMrush, Similarweb, Ahrefs, HUMBL, PartnerMatrix, and Blask
• Proven experience scaling affiliate program in competitive international GEOs
• Strong understanding of VIP acquisition, whale-quality traffic, and high-value player behavior
• Additional languages such as Portuguese, Turkish, Spanish, or Hindi

Compensation:

Strong affiliate talent should be paid like revenue talent.

• Base salary: €2,500-4,500 net/month depending on seniority, network strength, and proven commercial value
• Performance bonus: tied to qualified FTD volume, traffic quality, and revenue contribution - uncapped
• Strong performers should see clear upside beyond base through a transparent performance model

What we offer:

• Remote-first setup with optional access to a premium office in Riga
• Relocation support for candidates moving to Latvia
• High-end equipment
• Full social package after probation
• Monthly sports / wellness compensation
• Professional development budget
• Conference and travel budget for major industry events
• Fast decision-making, transparent communication, and direct access to leadership
• Clear path toward Head of Affiliates for the right performer

How to apply:

Please send:

1. Your CV with IGaming, Web3 and other related niches affiliate experience clearly highlighted
2. A short NDA-friendly summary of your recent affiliate portfolio, including traffic types, GEOs, and deal structures
3. Your expected compensation and earliest possible start date
4. One example of a partner or traffic source you personally scaled, including what you changed in the funnel or economics and what result it produced

Proof matters more than claims.

Hi guys! We are The WhyKingz, an IT company committed to growth and innovation. As we expand our team, we’re on the lookout for an Community Manager (iGaming).

Responsibilities:

• Player chats  moderation, support and conflict monitoring — keeping the toxic talk to a minimum.
• Content creation and engagement to educate or activate the community to take action.
• User engagement —  keep players in chats, sending them updates and marketing news, motivate users to play and pay on product.
• Grow and engage the community across Discord, Telegram, X (Twitter), Reddit, and Instagram.
• Develop and share daily chat starters, prompts, and interactive content to keep communities active.
• Run mini-events, giveaways, and promotions to increase community retention and reach.
• Monitor conversations, trends, and sentiment, and report key insights to the product team.

Requirements:

• Demonstrated experience growing and managing successful Discord or Telegram communities.
• Excellent written communication skills with a sharp, witty, and brand-consistent tone.
• Fluent English B1+.
• Deep understanding of internet culture, memes and iGaming community norms.
• Strong instincts for moderation, engagement, and conversation starters.
• Comfortable using AI to boost productivity and spark content ideas.
• Prior experience in the iGaming sector.
• Ability to create visual content such as memes, GIFs, or short-form videos.
• Experience using community automation tools and moderation bots.
• Strong conflict management skills with the ability to de-escalate tensions in real-time.
  
  We offer:
• Unlimited growth opportunities.
• Hybrid working schedule or remote.
• 100% sick-day pay & 17 working days of vacation;
• Regular team-building events to strengthen our community;
• Soft and professional management.
  
  Hiring process:
• HR interview;
• Technical interview.

Hi guys! We are The WhyKingz, an IT company committed to growth and innovation. As we expand our team, we’re on the lookout for a Middle/Senior Business Analyst.

What we’re looking for:
- 3+ years of experience as a Business Analyst in IT (preferably SaaS, affiliate marketing, CRM platforms);
- Ability to decompose business needs into clear functional and non-functional requirements;
- Strong analytical skills and attention to detail;
- Product-oriented mindset (focus on product logic, not just tasks);
- Ability to create detailed and structured tasks for design and development teams;
- Strong prioritization skills with the ability to assess timelines, dependencies, and risks;
- Ability to understand problems end-to-end and suggest practical solutions;
- Strong teamwork and cross-functional collaboration skills;
- Upper-Intermediate English.

Key responsibilities:
- Manage product features from concept to release;
- Gather, analyze, trace, and validate requirements;
- Write clear and detailed specifications, user stories, and acceptance criteria;
- Own the product backlog: planning, prioritization, refinement;
- Develop, own, and drive the product roadmap, aligning it with business goals, priorities, and delivery capacity;
- Define feature logic, edge cases, and system behavior;
- Work closely with developers and QA during implementation, providing necessary support;
- Validate delivered functionality and ensure it meets requirements;
- Identify inconsistencies, risks, and gaps in requirements;
- Communicate with stakeholders and align expectations.

Nice to have:
- Experience in affiliate marketing platforms or similar domains;
- Experience working on system migration or rebuilding legacy systems;
- Understanding of APIs and system integrations (request/response structure, endpoints, data exchange).

What we offer:

• Fully remote work;
• We value outcomes over hours worked;
• Competitive compensation;
• Minimal bureaucracy and micromanagement;
• 100% sick-day pay & 17 working days of vacation;
• Regular team-building events to strengthen our community.
  
  Hiring process:
• HR interview;
• Technical interview.

Our marketing team is seeking a talented Digital Marketing Designer/Creator to create static and animated advertising creatives for social media and other media channels.

What you'll be doing:

·        Develop static banners, videos, and GIF animations within brand guidelines;

·        Work with AI tools to generate graphics and optimize workflows;

·        Adapt and scale creatives for different formats and platforms;

·        Monitor technical file parameters: compression, size, and quality for correct display in the digital environment.

What we expect from you:

·        Experience in creating marketing materials and advertising; creatives (experience in the iGaming niche or related niches will be a huge advantage);

·        Confident use of Adobe After Effects, Photoshop;

·        Excellent understanding of composition, color, and typography;

·        Knowledge of video/image optimization and compression principles.

Will be a plus:

·        Ability to create animated HTML5 banners.

Soft skills:

·        Initiative: the ability to generate fresh ideas for business tasks, and It's not just working according to specifications.

· Communication: Ability to clearly communicate with colleagues and clients to minimize revisions.

· Time management: Ability to plan workload, meet deadlines, and promptly highlight overtime or resource constraints to the team.

· Flexibility: A systematic approach to tasks, the ability to balance speed and quality, and openness to constructive feedback.

Portfolio:

·        Please provide your portfolio.

We offer:

• Remote work;
• Competitive salary with annual performance review;
• 100% sick-day pay & 17 working days of vacation;
• Modern and high-quality equipment;
• Supportive and professional management.
  
  Hiring process:
• HR interview; 
• Test task;
• Technical interview.

Hi everyone!

We are expanding our team and inviting a Team Lead of SMM (Worldwide) to join our fast-growing international project in the  iGaming industry.

We are building a product for a global audience and looking for a strong SMM professional who understands iGaming communities, audiences, and social growth in high-competition markets.

We expect:

• 3+ years of experience in SMM, including experience in a leadership or senior role;
• Proven experience in the iGaming industry and other related niches;
• Strong understanding of audiences and Web3 communities;
• Experience building and managing Telegram and Discord communities at scale;
• Deep understanding of player behavior and engagement mechanics in iGaming/Web3 products;
• Experience creating and executing global SMM strategies;
• Hands-on experience with Discord, Telegram, X (Twitter), Instagram; experience with TikTok and Facebook is a plus;
• Understanding of iGaming/Web3 marketing restrictions and GEO-specific compliance requirements;
• Experience working in high-risk niches (iGaming, etc.);
• Strong analytical mindset and ability to track and interpret engagement and growth metrics;
• Experience managing SMM and Community teams;
• Ability to plan, structure and prioritize tasks in a fast-paced environment;
• English B2 or higher (spoken and written);
• Strong communication skills and proactive mindset;
• Results-driven attitude and ability to execute quickly;
• Ability to work cross-functionally with product, marketing, and growth teams.

Your main tasks:

• Develop and implement a global Social Media Strategy for the project across all key platforms (Discord, Telegram, X, Instagram);
• Build and scale iGaming communities and maintain strong engagement within them;
• Develop and execute content strategies tailored to Web3 and iGaming audiences;
• Create and manage content plans for all social platforms;
• Lead and coordinate the SMM and Community Management team;
• Drive community growth and retention initiatives;
• Implement engagement mechanics such as community events, contests, and loyalty activities;
• Conduct market research and competitor analysis within the iGaming space;
• Monitor performance metrics and continuously optimize SMM campaigns and community engagement;
• Collaborate with product, marketing, and analytics teams to support player acquisition and retention goals;
• Ensure all social media activities comply with industry regulations and GEO restrictions;
• Regularly report on community growth, engagement metrics, and strategic performance to stakeholders.

We offer:

• A cozy office in the city center of Riga or remote work;
• Competitive salary with annual performance review;
• Official employment;
• 100% sick-day pay & 17 working days of vacation;
• Medical insurance;
• Compensation for sports activities (gym, swimming pool, yoga);
• Bonuses and gifts for important dates;
• Modern and high-quality equipment;
• Regular team-building events;
• Supportive and professional management.
  
  Hiring process:
• HR interview; 
• Test task;
• Technical interview.
  
  If you have a passion for SMM, extensive knowledge of the IGaming industry, and thrive in a fast-paced environment, this is an exciting opportunity to be at the forefront of innovation in SMM marketing.