Head of Affiliates

We’re a bold, agile, and fast-scaling iGaming brand with a strong focus on emerging markets. We're expanding our affiliate department and looking for a Head of Affiliates to take full ownership of our affiliate strategy, scale partner networks, and drive growth across key markets. This is a high-impact leadership role with end-to-end responsibility for affiliate operations and performance.

Key Responsibilities:

• Develop and execute the affiliate strategy with a focus on TR, AZ, KZ, IN, BD, PH
• Drive affiliate acquisition and retention across diverse traffic sources: influencer marketing, SEO, Telegram, agency networks, etc.
• Optimize and negotiate deal structures (CPA, RevShare, Hybrid) to ensure partner satisfaction and profitability
• Collaborate with creative and marketing teams to provide affiliates with high-quality promo materials
• Monitor key KPIs (FTDs, deposits, CR, ROI) and provide actionable insights based on performance analytics
• Continuously improve affiliate workflows, tools, and processes
• Represent the company at industry events and partner meetups
• Optionally oversee affiliate managers and team leads as the department scales

Requirements:

• 4+ years in iGaming affiliate marketing, including 2+ years in a leadership or strategic rolе
• Strong understanding of affiliate models: CPA, RevShare, Hybrid
• Experience with various traffic sources: social, SEO, Telegram, influencer, agency networks, email, paid media
• Solid grasp of key performance metrics (LTV, ROMI, CTR, CR) and analytical tools (Google Analytics, SimilarWeb, etc.)
• Familiarity with CRM systems (Bitrix24, AmoCRM or similar)
• Hands-on experience with ad platforms: Google Ads, VK Ads, Telegram Ads
• Excellent negotiation and long-term relationship-building skills
• Strategic thinking with ability to scale operations across multiple GEOs
• Proven team-management and leadership skills (delegation, performance tracking, motivation)
• Fluent English and Russian (spoken and written); additional languages are a plus

What we offer:

• Remote full-time role with strategic ownership and real business impact
• Opportunity to lead and scale affiliate operations across key Tier 2–3 markets
• Competitive compensation package: fixed salary + performance-based bonuses (negotiable)
• Direct collaboration with executive leadership in a lean, fast-moving environment
• High level of autonomy in decision-making and budget ownership
• Full support and resources to execute your strategy and grow your team