Head of Growth Marketing

We’re looking for a Head of Growth Marketing — an experienced marketing leader who will drive the growth strategy and performance across our entire product portfolio.

You’ll oversee everything from user acquisition to creative production and growth analytics, balancing hands-on performance expertise with strategic vision. 

Key Responsibilities

• Own the growth and marketing strategy across all products and lead its execution.
• Manage and scale the marketing team (UA, SEO, Affiliate, PPC, Design, MarTech).
• Build and optimize marketing funnels for subscription-based B2C apps.
• Drive and monitor key metrics and performance KPIs.
• Oversee marketing experiments, scaling what works and cutting what doesn’t.
• Work closely with product and analytics teams to ensure data-driven decisions.
• Handle challenges in high risk domains — avoiding bans, managing ad compliance, testing bold creatives.
   

Must-Have Experience

• 5+ years in digital marketing, including at least 2+ years in team management.
• Proven experience in User Acquisition (Facebook Ads – mandatory).
• Experience with subscription products.
• Experience in high risk niches (dating, adult, or high-risk verticals).
• Knowledge of app marketing and store advertising policies (App Store / Google Play).
• Strong understanding of marketing analytics (ROMI, LTV, CAC, retention metrics).
• Track record of scaling marketing budgets while maintaining ROI.
• Hands-on approach — ability to test, analyze, and make quick data-driven decisions.

What We Offer

• Direct impact: you’ll lead the entire marketing strategy for multiple AI and social products.
• Fast career track — this role is designed as a stepping stone to the top.
• Work with a driven, data-focused team building next-generation AI products.
• Dynamic environment — we move fast, test fearlessly, and reward initiative.

Benefits:

• Services of a corporate doctor, and after the probationary period - health insurance in Ukraine;
• 20 working days of paid vacation per year, unlimited sick leave;
• All equipment necessary for work;
• Access to top-tier courses, corporate online meetups, lectures, a comprehensive library, and 11 professional internal communities for career development;