PPC Specialist

SBC Performance is a digital marketing and ad-tech ecosystem partnering with the world’s top ad platforms to drive performance. We help brands scale globally through high-converting creative marketing solutions and smart campaign optimization. We’re proud to be elite partners with TikTok (Top 1 globally), Meta (Top 10), and Google.

With 250+ professionals across the international arena, including the US, Czech Republic, Poland, Ukraine, and more, we are building a fast-moving, data-first performance culture.

We are looking for a PPC Specialist (Google Ads) to join our global performance team.

This role is crucial for driving measurable client growth through smart campaign management, data-driven optimization, and scaling advertising across international markets.

Key Responsibilities

• Launch, manage, and optimize Google Ads campaigns (Search, Display, Video/YouTube, Discovery, Performance Max).
• Manage advertising budgets and deliver against KPIs (CPA, CPL, ROAS).
• Conduct keyword research, add and manage negative keywords, and test targeting strategies.
• Build campaign structures and run A/B testing of ads.
• Set up and work with tracking tools (GA4, GTM, Floodlight, Appsflyer/Adjust).
• Prepare regular reports, analyze campaign performance, and provide scaling recommendations.
• Explore and test new tools and beta features of Google Ads.

Requirements

• 1–2 years of hands-on experience in Google Ads (e-commerce, lead-gen, or apps).
• Strong knowledge of Search and Display campaigns.
• Understanding of performance marketing principles and unit economics.
• Proficiency in Google Analytics (GA4), Google Tag Manager, Excel/Sheets.
• Strong data analysis and campaign optimization skills.
• Upper-Intermediate level of English

What We Offer

• Remote
• Competitive compensation.
• Flexible working hours: start your day between 9:00 — 11:00 CET.
• All necessary equipment provided.
• Paid vacation and sick leave.
• Educational support: reimbursement for certifications, trainings, and a knowledge-sharing culture.
• Company events and multiple internal activities.
• Open feedback culture and transparent communication with the team.

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