Influence manager

Crypto and iGaming product company that has been on the market for 5 years.

Responsibilities:

• Identifying and engaging relevant opinion leaders to drive high-quality traffic and boost brand growth;
• Build and maintain long-term, trust-based relationships with influencers, brand ambassadors, and partners in the iGaming and crypto sectors;
• Negotiate, finalize deals, and monitor compliance with partnership agreements;
• Develop and implement both short-term and long-term strategies for user acquisition and increasing brand awareness;
• Identifying and engaging relevant opinion leaders to drive high-quality traffic and boost brand growt;
• Launch and manage campaigns aimed at lead generation, boosting brand visibility, and engaging new audiences;
• Continuously monitor the market, competitors, and trends in influencer marketing;
• Analyze competitor sales funnels and adapt to platform and audience changes;
• Optimize marketing budgets for influencer collaborations to maximize ROI;
• Collect feedback from influencers and relay it to the product team to improve conversion and user experience;
• Maintain reporting, work with performance metrics, regularly analyze campaign efficiency, and initiate improvements.

Requirements:

• Results over process. You know how to launch effective campaigns that drive real metrics: user growth, high ROI, brand recognition;
• High-level negotiation skills. You confidently manage negotiations, secure favorable terms for the company, while maintaining partner loyalty;
• Strategic thinking. You see beyond the immediate tasks and build a long-term system—from influencer selection to re-engagement strategies;
• Analytical thinking. You’re confident working with metrics, analyzing performance, drawing conclusions, and implementing improvements;
• Flexibility and adaptability. The market changes—so do you. You keep up with trends, audience behavior, and platform specifics;
• English proficiency — C1 or higher;
• Proactiveness. You don’t wait for tasks—you propose solutions, test hypotheses, and move things forward;
• Experience in iGaming/crypto. Understanding the niche, audience, traffic sources, and monetization models is a strong advantage.