Head of Marketing (iGaming)

Gamzix company, a dynamic player in the iGaming industry:

— Was founded in March 2020 with a vision to redefine the world of online slot games
— Has already successfully produced 80 slot games
— The team has grown to over 100 skilled professionals, and we continue to grow
— Two strategically located offices in Europe
— With a strong focus on quality and compliance, we hold the prestigious MGA B2B Critical Supply License
— And certifications from industry leaders iTechLabs and GLI, ensuring the highest standards
 

• Develop and implement a system of metrics and KPIs to evaluate the effectiveness of all marketing activities, working within the OKR framework
• Drive B2B promotion through the website, LinkedIn, industry media, and PR
• Support B2C promotions via partner casinos (tournaments, banners, CRM campaigns, streamers, affiliates)
• Work closely with the BI Analyst to assess campaign performance, identify best practices, and highlight areas for improvement
• Enhance the website to boost customer engagement and improve usability
• Develop and implement visual and content strategies, turning marketing from a “beautiful picture” into a measurable sales tool
• Build data-driven marketing strategies with clear objectives, measurable outcomes, and ROI-focused decision-making
• Manage budgets effectively, justify marketing initiatives, and scale successful activities
• Participate hands-on in the execution of key marketing tasks

Requirements

• Proven experience as a Lead/Head of Digital Marketing, preferably in high-risk industries (iGaming, crypto, fintech)
• Strong background in B2B marketing
• Experience leading and managing a Marketing Team
• Hands-on approach with readiness to execute part of the tasks independently
• Demonstrated success in building effective marketing strategies, setting up processes from scratch, and reorganizing inefficient workflows.
• Expertise in working with metrics and building structured reporting systems
• Proven ability to maximize impact with optimized budgets and deliver measurable results
• Strong understanding of the difference between brand marketing and performance/sales-driven marketing
• Analytical mindset with the ability to assess ROI and optimize campaigns based on data
• Preferably experience working with B2B and B2C through partner platforms (casinos, CRM)

What we offer:

• Market-level salary in the IT/Gaming industry
• Relocation support to Warsaw
• Referral bonus — bring in awesome people and get rewarded
• Home-Office coverage
• 7-hour working day 10:00–18:00 (including lunch break)
• Hybrid model in Warsaw; full remote — for other locations
• Paid Sick Leave: up to 10 working days per year
• Paid Time Off: 18 vacation days, 10 days off, paid state holidays
• Corporate benefits: medical coverage, sport compensation, compensation for psychological services
• Professional Development Support: reimbursement for external courses, training & certifications
• Corporate English classes (Business or General) — flexible timing
• Buddy Program
• Internal Gamzix Store (earn coins & exchange for branded gifts)
• Corporate team building and activities
• Open and friendly communication