Media Buyer

We are a group of companies that has been operating globally since 2020. We are represented on the market by several sports and casino brands. Over the past year, we have successfully doubled our scale and received the Best Sportsbook Operator award at the SiGMA Awards. We are currently continuing to develop actively and are recruiting for the positions Media Buyer.

The ideal candidate will have experience in the industry, be organized and motivated, and we guarantee a pleasant atmosphere with opportunities for growth.

What you need to do:

Launch, manage, and optimize advertising campaigns on Facebook Ads for the iGaming vertical (casino/betting).

Set up targeting and audience segmentation by GEO, interests, and behavioral factors.

A/B test creatives, placements, offers, and bidding strategies.

Manage budgets.

Analyze metrics and make quick adjustments to strategies.

Work with the creative, analytics, and integration teams to hit KPIs.

Keep an eye on anti-fraud policies and get around FB restrictions for iGaming traffic.

Requirements:

At least 1 year of experience in arbitrage/media buying in the iGaming vertical (Facebook).

Understanding of FB moderation rules and specifics for gambling products.

Skills in working with trackers (Binom, Keitaro, Voluum, or similar), setting up postbacks.

Experience scaling successful campaigns from test to stable volume.

Analytical approach, ability to work with numbers and adapt quickly.

Would be a plus:

Experience working with other sources (TikTok, Google UAC, Push, In-app).

Cases for Tier-1 GEO.