Brand Marketing Manager for AI-powered gaming publishing tool
Our client is a pioneer in the gaming industry, leveraging cutting-edge AI and data-driven technologies to revolutionize game development experiences. We are seeking a highly motivated and experienced Brand Marketing Manager with impeccable English to join our innovative team. This role is crucial for amplifying our brand message, showcasing our groundbreaking AI-powered solutions, and driving awareness for our next-generation applications that manage and interact with robust AI agents.
You will be instrumental in shaping our public image and market presence, working closely with our core engineering team of AI, Data, DevOps, and Full-Stack experts.
If you have a proven track record of successful product marketing and strategic launches, thrive in a dynamic startup environment, and are passionate about communicating the impact of AI in gaming, this opportunity is for you!
Responsibilities:
- Develop and execute comprehensive marketing and brand strategies to increase brand visibility, drive user engagement, and support product launches.
- Manage and grow our presence on key social media platforms, including X (formerly Twitter), LinkedIn, and Reddit, leveraging platform-specific strategies to engage target audiences.
- Lead product marketing efforts, defining value propositions, crafting compelling messaging, and creating marketing collateral for our AI-driven gaming applications.
- Plan and execute strategic product launches, coordinating cross-functional teams to ensure maximum market impact and successful adoption.
- Cultivate and maintain strong relationships with media outlets, industry influencers, and key opinion leaders to secure positive coverage and thought leadership opportunities.
- Create high-quality, engaging content, including press releases, blog posts, website copy, social media updates, case studies, and presentations.
- Monitor market trends, competitor activities, and industry developments to identify new opportunities and inform marketing strategies.
- Analyze marketing campaign performance, derive actionable insights, and optimize strategies for continuous improvement.
- Collaborate closely with the product development team to understand features and benefits, translating technical details into compelling marketing narratives.
- Represent the company at industry events, conferences, and webinars, enhancing our brand reputation and network.
Qualifications:
- Perfect English proficiency (both written and verbal) is a must, with exceptional copywriting and communication skills.
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- 5+ years of extensive experience in marketing in game development or iGaming, specifically with a strong focus on social media management and product launches.
- Demonstrated expertise in managing and growing presence on X (formerly Twitter), LinkedIn, and Reddit, with a deep understanding of their respective communities and best practices.
- Proven experience in product marketing, including developing go-to-market strategies, messaging, and collateral for innovative tech products.
- Track record of successful strategic product launches from planning to execution and post-launch analysis.
- Strong understanding of the technology landscape, particularly in AI/ML, software development, and cloud-based applications.
- Excellent storytelling abilities, with the capacity to simplify complex technical concepts into clear, engaging, and benefit-driven messages.
- Analytical mindset with experience using marketing analytics tools to measure campaign effectiveness and ROI.
- Proactive, creative, and results-oriented individual with strong organizational skills and the ability to manage multiple projects simultaneously.
- Experience working in the gaming industry, startups, and high-growth environments is highly desirable.
🎁 We offer:
- Daily support for your technical and personal growth;
- Professional and very friendly team, that is always ready to help and support;
- Medical Insurance;
- Flexible working hours;
- Offices in Ukraine;
- All official holidays;
- Paid vacation and sick leaves;
- Legal services and 24/7 lawyer protection;
- Tax & accounting services;
- The company is ready to provide all the necessary equipment;
- English classes up to three times a week;
- Workstation space;
- Mentoring and Educational Programs;
- Regular Activities on a Corporate level (Team Buildings, Sports Events, Table Games, Tech Events);
- Advanced Bonus System.