Senior ASO Consultant – US Market, iOS First Launch Offline

Hi! I’m Max, an EdTech founder with 10+ years of experience building and scaling startups. Over the past two years, I’ve focused on high-impact B2C mobile apps in the U.S. market. We’re now looking for a Senior ASO Specialist with a track record at top U.S. app publishers to help us launch and grow our MVP apps.

About the Role
- Type: Part-Time
- Platform: iOS (Android optional later)
- Target Market: United States
- Niches: Education / Health & Fitness / Parenting

What You’ll Work On
Stage 1: ASO Research & Analysis
- Conduct keyword research: 30–50 keywords (short- and long-tail), grouped by intent & difficulty.
- Perform competitive analysis: benchmark 3–5 apps, assess ASO strategies (keywords, visuals, reviews).
- Provide a success forecast for early growth based on your ASO recommendations.
- Analyze traffic potential & KPIs (search volume, difficulty, CTR, CVR, install rate, retention).

Stage 2: Store Setup & Optimization
- Optimize App Title, Subtitle, and Keyword Field (iOS) and/or Android equivalents.
- Write compelling short & long descriptions: SEO-optimized, user-focused, CTA-driven.
- Recommend screenshot messaging, layout ideas, and A/B test variations.
- Design a review acquisition strategy: from in-app prompts to message templates.

Stage 3: Early Growth Strategy
- Define a launch plan for soft launch or pilot campaigns.
- Recommend basic ASO performance tracking tools and metrics.

Who We’re Looking For
- Proven ASO success with iOS apps targeting the U.S. market
- Experience working with or for top publishers 
- Deep understanding of keyword tools (e.g. AppTweak, SensorTower, MobileAction)
- Analytical mindset with the ability to forecast and justify ASO decisions
- Bonus: familiarity with early growth marketing or user acquisition

Why Join Us?
- Flexible, part-time collaboration with a founder who understands product-market fit
- Opportunity to shape ASO from the ground up
- Work on meaningful apps that improve people’s lives (learning, health, and parenting)

If this sounds like you, let’s chat and build something awesome together.