SEO Team Lead

We are Boosta — an international IT company with a portfolio of successful products, performance marketing projects, and our investment fund, Burner.

Boosta was founded in 2014, and since then, the number of Boosters has grown to 600+.

Now we are looking for a SEO Team Lead! Are you a data-driven SEO strategist with leadership skills to match? If you can build processes, inspire a team, and drive rankings to new heights, we’d love to have you on our team!
 

WHAT YOU’LL DO

• Organize the work of a team of SEO specialists: assign and monitor tasks, track workload, and ensure the necessary resources are available.
• Handle human resource management of the SEO team: evaluate and grade specialists, track performance. Identify a person’s strengths and weaknesses, form PDPs, and provide direct training.
• Take responsibility for collecting and monitoring team metrics (KPIs).
• Decompose the goals set by the Head of Direction into an action plan for the team to ensure organic growth of projects.
• Work alongside SEO specialists on each project to prepare and coordinate the implementation of SEO strategies.
• Plan and oversee the SEO budget.
• Conduct competitor analysis to form SEO strategies and make effective decisions.
• Collaborate with the Product Manager to discover new ways of attracting traffic and propose methods for improving the CTR of existing traffic.
• Form hypotheses and monitor testing, collect and analyze data and results, identify trends, derive insights, and implement best practices.
• Develop crisis action plans (sudden algorithm updates, significant traffic drops, etc.).
• Recruit and manage freelance resources for the team when necessary.
• Launch new projects.

WHAT WE EXPECT FROM YOU

• Experience in leading a team of SEO specialists, both in task management and human resource management.
• Strong organizational and project management skills, including the ability to break down goals into actionable tasks for the team.
• Experience in conducting in-depth market and niche analyses, with proficiency in relevant analytical tools.
• Experience in iGaming or a strong understanding of this niche is a plus.
• Proven experience in promoting large-scale projects.
• Data-driven approach to developing comprehensive SEO strategies, along with successful case studies.
• Experience in highly competitive Tier 1 markets.
• Experience in building websites from scratch with a focus on SEO, understanding the entire “website as a project” development cycle.
• Strong technical SEO expertise.
• Experience with unconventional link-building methods (acquiring links in places where others could not).
• Experience solving complex SEO challenges (negative impacts from search updates, project stagnation, etc.).
• History of regularly conducting SEO experiments with successful results.
• Experience in process automation.

HOW IT WORKS

• Stage 1: pre-screen with a recruiter.
• Stage 2: interview.
• Stage 3: test task.
• Stage 4: final interview.
• Stage 5: reference check.
• Stage 6: job offer!

A trial period for this position is 3 months, during which we will get used to working together.

WHAT WE OFFER

• 28 business days of paid off
• Flexible hours and the possibility to work remotely
• Medical insurance and mental health care
• Compensation for courses, trainings
• English classes and speaking clubs
• Internal library, educational events
• Outstanding corporate parties, teambuildings