PPC manager (BH) Casino Offline

We are seeking a talented PPC Manager to join our dynamic digital team.

Main functional responsibilities:

Manage and execute PPC campaigns across multiple platforms (Google Ads, Bing, Facebook, etc.)
Implement black hat strategies in compliance with company policies.
Track and optimize campaign performance using advanced tracking and analytical tools.
Develop and maintain performance reports for key stakeholders.
Work closely with the analytics team to ensure accurate conversion tracking and attribution.
Stay up-to-date with the latest trends and tools in PPC and black hat strategies

Requirements:

  • Professional:
    Minimum 3 years of experience in PPC management, specifically within the Casino or similar high-risk industries.
  • Proven track record in black hat techniques and PPC optimization strategies.
  • Strong technical knowledge in tracking setups, conversion optimization, and using tools like Google Analytics, Voluum, Redtrack, etc.
  • Experience in working with small/medium and large budgets achieving high ROI.
  • Ability to analyze large sets of data to make informed decisions.
  • Strong understanding of digital marketing trends and regulations.


    Personal characteristics:
  • Strategic thinker with a results-oriented approach.
  • Able to work under their own initiative.
  • Strong analytical and problem-solving skills.
  • Highly adaptable and able to handle complex, high-pressure situations.
  • Strong communication and interpersonal skills.
  • Team player with a collaborative mindset.

    Plus
     
  • Knowledge of additional black hat techniques specific to the Casino industry.
  • Familiarity with affiliate marketing and lead generation.


    You will be joining a company who has been in the affiliate space for over 5 years with exciting projects and career progression.

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