Email marketing specialist

Fit4me — is a startup in the mobile app industry specializing in fitness and health. Our mission is to provide users with convenient and effective solutions to achieve their fitness goals.

We are a team of professional marketers with over 10 years of expertise in online business and traffic acquisition. Our IT team leverages a combination of deep expertise, AI technologies, and modern trends to create impactful solutions for our products. Our ultimate goal is to build an omni-channel platform featuring diverse products in the fitness domain.

At Fit4me, we believe a healthy lifestyle should be accessible and enjoyable for everyone.

Who Are We Looking For?

Email marketing specialist, who will increase the growth of conversions and purchases of our product.

Key Responsibilities

Campaign Management:

• Develop, launch, and monitor automated and manual email campaigns.
• Oversee and optimize email campaigns.
• Ensure campaign quality, analyze performance, and prepare reports.

Strategy and Segmentation:

• Design and implement customer segmentation strategies.
• Analyze the client base, assess relevance, and engage active users.
• Generate ideas and initiatives to improve business metrics.

Analysis and Testing:

• Conduct A/B testing of email campaigns.
• Analyze results and key metrics to optimize performance.
• Monitor industry trends and competitor funnels.
• Collaborate with the marketing team.

Required Skills

Experience:

• 3+ years in email marketing.
• 1-2 years in the mobile app industry.
• Managing large-scale email campaigns.
• Developing and optimizing complex email flows.
• Ensuring email deliverability and domain reputation management.
• Understanding spam avoidance and domain warming.

Email Campaign Skills:

• A/B testing communication elements.
• User segmentation and experience with promotional and triggered emails.

Analytics:

• Tracking and optimizing email campaign metrics (OR, CTR, CR).
• Understanding Tier 1, Tier 2 geos and target audiences.

Soft-skills: Attention to detail, organization, proactivity; creativity and outside-the-box thinking.
Languages: English B2+.

Would be a Plus:

• Experience with push notifications.
• Fitness industry experience.
• Knowledge of Tableau.

What We Offer:

• The opportunity to contribute to the growth of a Ukrainian product that enhances people’s quality and longevity of life.
• A professional team of marketers and traffic acquisition specialists eager to share their knowledge and expertise.
• A competitive salary that meets or exceeds market standards.
• Flexible work schedules focused on results and accountability, not fixed hours.
• A Remote-First approach, allowing you to work from anywhere in the world, with optional access to offices in Vinnytsia or Warsaw.
• Zero bureaucracy or micromanagement.
• Collaboration with like-minded individuals who share common values.
• Opportunities for professional development and skill enhancement, supported by the company.

You’re a Perfect Fit If You:

• Enjoy experimenting, testing ideas, and uncovering effective hypotheses.
• Want to make a direct impact on the company’s marketing performance.

• Are open to professional feedback and eager to grow in your career.

   

Send us your resume and join the Fit4me team! 🚀