Email marketing specialist (iGaming)

IGaming product is looking for a talented CRM manager / Email marketing specialist / Retention manager to join the team.

Requirements:

• Experience in the Gambling/Betting niche in a similar position for 1 year or more;
• Experience with Email newsletters;
• Experience in working and setting up additional communication channels with existing customer bases;
• Experience with Customer.io CRM system is a must;
• Experience with user segmentation;
• Understanding of basic mailing formats: promotional campaigns, trigger campaigns, chains;
• Basic understanding of how logical operators work;
• Basic knowledge of HTML;
• Knowledge of general internet marketing trends;
• High attention to details;
• Responsibility and self-organization skills;
• Proficient level of English (both written and verbal), Ua/Ru - native/fluent level.

Responsibilities:

• Working in Retention Team;
• Assist in implementing the overall brand strategy in various GEOs;
• Analyzing the market and competitors;
• Develop, launch and oversee automated and manual email, push, sms campaigns to improve customer retention and increase engagement;
• Monitor their quality, analyze their effectiveness, prepare reports on them;
• Develop and implement customer segmentation strategies to ensure relevance and targeting of messages to different customer segments;
• Generate new ideas, develop and implement activities / initiatives to maximize positive impact on key business metrics;
• Research customer base, conduct analysis of existing trends, drivers, barriers and patterns of customer behavior;
• Conduct A/B testing of business hypotheses through the launch of new campaigns.

What You Will Get:

• Remote-First Comfort & Flexibility. Stay productive and connected — no matter where you are. Participate in virtual meetings, collaborate seamlessly online. Enjoy the freedom of remote work without losing the feeling of being part of a close-knit, engaged team.
• Monthly Well-being Budget — Fully Sponsored. Every month, we provide a company-paid allowance for your physical and mental wellness: sports, fitness memberships, online/offline courses, massage, spa, creative hobbies — whatever keeps you energized.
• Time Off — 100% Paid. We offer 21 working days of paid vacation, 10 fully paid sick leave days, and all public holidays in your country — so you can truly rest and recharge.
• Life Happens — We’ve Got You. We offer 3 additional paid days off per year for significant life events: birth of a child, your wedding, or the loss of a close family member. These days are fully paid by the company — because you come first.
• Referral Bonus Program. Know someone who’d be a great fit? Refer and earn! We offer generous cash bonuses for successful hires you bring into the team.
• Celebrations — Backed by Bonuses. On your birthday, you’ll receive €100 (probation) or €200 (post-probation) — plus a delicious office celebration, all covered by us. On your work anniversaries, enjoy personalized gifts and growing monetary rewards — the longer you stay, the more we celebrate.
• Impactful Work in the iGaming Industry. Work on innovative iGaming projects that blend creativity with top-tier tech. You’ll join a team of specialists passionate about sharing knowledge and pushing boundaries.
• Learning & Development — Company-Funded. We believe in growth. All company-initiated training is 100% paid by us. If you choose additional personal development, we cover 50% of the cost, up to €800/year.
• Industry Conferences — Fully Sponsored. Attend leading industry events like SiGMA and more. The company covers all travel, tickets, and participation costs — whether you’re visiting or representing us at the booth.