HEAD OF MARKETING (offline)

Responsibilities:

- Overseeing the marketing department;
- Evaluating and developing our marketing strategy and marketing plan;
- Handling website, social media, SEO, public relation efforts, inbound leads generation, content marketing, and events;
- Building brand awareness and positioning;
- Supervise all HR Marketing activities;
- Articulate service offerings, key benefits, and messages for use by sales and marketing;
- Supporting sales and lead generation efforts;
- Coordinating marketing projects from start to finish;
- Overall responsibility for brand management and corporate identity;
- Understanding and developing budgets and finance, including expenditures, research and development appropriations, return-on-investment and profit-loss projections;
- Design branding and positioning strategies;
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material);
- Participate in the annual planning of company objectives;
- Researching the demand for our services;
- Competitor research.

Ideal job profile:

- Proven track record of success in senior marketing roles, preferably within our industry;
- English language level — Advanced or higher;
- Experience running successful marketing campaigns;
- Solid knowledge of web analytics, SEO, link building, SMM, content marketing, events management, HR Marketing;
- Leadership skills with the ability to set and prioritize goals;
- Proven ability to manage budgets;
- Professional and proactive work ethic;
- Analytical mind;
- Excellent written and verbal communication skills and ability to apply related industry and company guidelines;
- Ability to meet multiple deadlines;
- Layout and design skills;
- Ability to work independently and take initiative;
- Ability to maintain a positive team-oriented attitude;
- Ability to project a professional corporate image to the public;
- Strong copywriting skills;
- Hands-on experience with word processing, desktop publishing, design software, and other office software including, but not limited to, Google Docs, Microsoft Word, Excel, PowerPoint, Adobe Photoshop and Adobe Illustrator;
- BSc or MSc in Marketing or relevant field.

About ElifTech

ElifTech is a young, ambitious and trusted global technology service company that designs, builds and implements effective software technology solutions supplying the needs of customer’s business.
We cover all aspects of software product development using the latest technologies and frameworks, and quickly adjust to customer’s demands. Our approach combines research, design, and development to rapidly solve problems, create and test prototypes and launch a product into the market in an iterative way. We create intelligent applications that connect people, systems, devices, and data.
ElifTech is a team of continuously evolving technophiles that transform business ideas into valuable high-tech products.

Company website:
http://www.eliftech.com/

DOU company page:
https://jobs.dou.ua/companies/eliftech/