Marketing Generalist $1500-2500 Offline
Position Overview:
Briefly – active and motivated professional leading marketing from the driver`s seat! If you recognize yourself - let's rock!
Location: preferred Ukraine (either Sumy office or remote), as an option - Poland.
Not a management position, relevant hands-on experience required!
We are looking for an experienced Marketing Generalist to join our dynamic team. The ideal candidate will be a versatile marketer with a strong understanding of digital marketing strategies, content creation, and brand management. Reporting directly to the CEO, the Marketing Generalist will play a key role in executing marketing initiatives to drive brand awareness, lead generation, customer engagement, and product promotion.
Key Responsibilities:
• Develop and execute marketing campaigns across various channels, including email, social media, and digital advertising, to generate leads and drive customer acquisition.
• Create compelling content for blog posts, whitepapers, case studies, and other marketing materials to engage target audiences and showcase Apptimized's expertise and solutions.
• Manage social media accounts and engage with followers to build brand awareness and foster community engagement.
• Collaborate with cross-functional teams, including sales, subject matter experts, product development, application packaging, to align marketing initiatives with business objectives and ensure consistent messaging and branding.
• Monitor and analyze marketing performance metrics to measure the effectiveness of campaigns and identify areas for optimization and improvement.
• Manage content and optimize websites to improve user experience and search engine visibility.
• Develop and maintain clear, concise, and user-friendly user manuals.
Qualifications:
• Bachelor's degree in Marketing or related field.
• Minimum of 5 years of experience in marketing roles, including the technology or software industry.
• Proven track record of developing and executing successful marketing campaigns across multiple channels.
• Strong written and verbal communication skills, with the ability to create compelling content that resonates with target audiences.
• Proficiency in digital marketing tools and platforms, including email marketing software, social media management tools, and web analytics platforms.
• Creative thinker with a strategic mindset and the ability to work independently and collaboratively in a fast-paced environment.
• Experience with graphic design tools (e.g., Canva).
• English - Upper Intermediate or above, German as a plus.
Why Join Apptimized:
• Opportunity to work with a dynamic and innovative team in a rapidly growing industry of application patch management.
• Career development and growth opportunities with a company committed to investing in employee success.
• Flexible work environment with the option for remote work and flexible hours.
• Collaborative culture that values teamwork, creativity, and continuous learning.
• Medical insurance.
• Paid vacation (20 business days) and sick leave.
• Paid language and professional courses, conferences, events, certifications.
Recruitment process:
1. Resume
2. HR interview with Sumy branch MD
3. Test Task
4. MD & CEO interview
5. MD & CEO interview #2 (optional)