SMS/Email Marketing Manager (offline)

Currently, we are seeking a dynamic and seasoned SMS/Email Marketing Manager to monetize our database for RO, CZ, MX payday loan markets. The ideal candidate will spearhead the creation, administration, and optimization of SMS and email marketing strategies, revolutionizing our approach with innovative and impactful methods.

Main Responsibilities:
- Develop and implement comprehensive SMS marketing strategies
- Determine the segmentation strategy, sequencing, and content.
- Oversee, manage, optimize campaigns.
- Deliver reports with analysis of the performance of campaigns/flows along with strategic recommendations for continual improvement.
- Create standard operating procedures and automation of the process.
- Collaborate with marketing, development, and design teams to construct cohesive funnels, landing pages, and promotional materials that complement the SMS campaigns.
- Stay updated with the latest trends and best practices in SMS marketing and compliance regulations across different regions.

Expected Results:
- Develop effective SMS marketing strategy.
- Create an end-to-end process for SMS marketing, including planning, targeting, set-up, testing, execution, reporting and optimization.
- building new automated workflows
- x2 growth for SMS channel.

Professional Qualifications:
- Proven 3+ years of experience as an SMS Marketing Manager or similar role, with a track record of successful SMS campaign management.
- Strong analytical skills with an ability to assess complex data, draw conclusions, and adjust strategies promptly.
- Exceptional organizational skills, with the capacity to manage multiple campaigns simultaneously.
- Excellent collaboration and communication skills to effectively work with cross-functional teams.
- A self-starter with a high level of initiative and attention to detail.
- Experience in cost optimization.
- Familiarity with SMS marketing tools and platforms
- Knowledgeable in global marketing practices and compliance with telecommunications and marketing laws.

We Offer:
- Stable employment in a growing international company.
- Remote working options.
- Competitive salary and compensation.
- 20 vacation days, 100% sick leave compensation.
- English language courses.
- Medical insurance.

About MD Finance

MD Finance — це міжнародна продуктова FinTech компанія, яка займається фінансовими проектами на різних ринках і сегментах ринку.

Наші основні напрямки діяльності включають онлайн-кредитування, KYC, продукти LaaS (програмне забезпечення для кредитування як сервісу) та рекламні технології. Усі ці вертикалі були запущені та керуються нашою внутрішньою командою талантів MD Finance.

Для розвитку нашого бізнесу ми створили відділи технологій, продуктів, маркетингу, ризиків, фінансів тощо.
Наші цілі — розширювати та запускати нові проекти, тому ми відкриті для нових талантiв та цiкавих ідей!

Company website:
https://mdfin.com/

DOU company page:
https://jobs.dou.ua/companies/mdfin/