Digital Marketing Specialist

We are looking for a Marketing Specialist to join our team. If you are an ambitious person who wants to develop professionally, we have a great opportunity for you to realize your potential.

We will expect you:

Market analysis (competitors, opportunities, potential customers & their demands etc);
Product presentations & other marketing materials preparation ;
Go-to-market plan conduction;
Hypotheses testing to improve current metrics;
To define the set of needed metrics with management and implement the dashboards for its tracking ;
Inbound marketing (content strategy);
Current user experience improvement in collaboration with the product manager and support team;
Managing PPC (paid campaigns), content marketing, SEO/SEM, re-targeting, email marketing, and social media ads etc;
Coordinate and manage content across all platforms and be hands-on in the writing/editing process;
Create training videos, explainers, sales webinars (scripts, content);
To define the most suitable PR activities (articles, interviews, awards, etc.);
Offline events (researching the ad tech industry and creating a calendar of events for the team);
To extend marketing team if more hands needed;
Develop a marketing strategy and budgets in order to deliver on commercial objectives, reaching new and existing partners;
Generate awareness across a wide range of B2B channels, including social, events, CRM, PR Lead business-to-business marketing (B2B) communications with partners;
Drive all B2B marketing activities in collaboration with the business development team;
Work with content manager to develop engaging content for website;
Develop social media content for B2B audience;
Identify and cultivate relationships with journalists;
Create materials and content to support sales efforts;
Identify new audiences and event opportunities (conferences, presentations, etc.).
Our ideal candidate:

Has 1+ years of experience in the position of a marketer or PR specialist in Software companiest;
Has excellent English ( both written and verbal);
Be ideological/active/result-oriented, has knows how to work independently (plan and implement strategies from A to Z);
Has experience in PR (outreach), content marketing and smm;
Be active/communicative/positive.

We offer:
Competitive salary
Flexible working hours
Cozy office and nice young team;
Vacation — 18 days;
Challenging tasks with great opportunity to level up your skills;
Good sense of humor;
Pizza party.

About SolidBrain

SolidBrain — the team of associates with great potential. We have extensive experience in the development, implementation and maintenance of IT projects.

The success of our business is based on a clear understanding of our clients and deep knowledge of IT technology. We guarantee professional approach and rapid problem solving. We only work with advanced technology that gives you the advantage at the start.
In general, we help our customers to become successful in their business or to provide good public services by giving them necessary tools for it.
Even though we are young as a company, our team is experienced in software development.
The members of our team are young and open-minded. Most of us have 2-7 year of experience in working in IT.
We are ready to work hard, and we are opened to new interesting projects.

Company website:

DOU company page:

Job posted on 24 January 2023
36 views    2 applications

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  • Category: Marketing
  • SEO, Content Marketing, email marketing, Digital Marketing, Social Media Marketing, Brand Marketing, Digital marketing strategy development
  • English: Upper-Intermediate
  • 2 years of experience
  • Hybrid Remote
  • Outsource
  • Ukraine (Lviv)
  • Only candidates from Ukraine