Marketing Manager

We are looking for a skilled and enthusiastic person who is aware of the AI services market and B2B.
The main goal of this role is to set up and fulfill marketing strategies geared towards raising brand awareness and generating leads.

Challenges & Responsibilities

● Collaborate with other Business Development team members to plan marketing campaigns
● Create and manage editorial calendars across various media platforms (blog posts, case studies, Medium, AWS, ABM, catalog platforms)
● Implement strategy and manage the process of launching marketing campaigns through ABM, AWS, SMM (LinkedIn, Twitter, etc.), Google ads, etc.
● Produce a brand style guide that communicates the right messaging to attract prospective customers
● Managing the design and production of promotional materials, such as websites, presentations, etc.
● Conduct market research to analyze market trends, and competitors, and determine the target audience’s needs, wants, habits, interests, and other relevant factors used in creating targeted marketing campaigns
● Tracking effectiveness and engagement of marketing campaigns
● Overseeing the company’s attendance at events, such as trade shows, conferences
● Report to Head of Business Development & Partner
● Follow the company's Business Development strategy and reach its goals

Skills

● 5+ years of experience in marketing
● Understanding of the AI services market
● Understanding of B2B
● A proven track record in writing
● Strong presentational skills
● Sense-making approach
● Team management skills
● Understanding of inbound and outbound strategies
● Market analysis and customer knowledge
● Sales and marketing hypothesis testing
Advanced English

Knowledge

● Experience in IT Service or Product Company
● Understanding of B2B and AI services market
● Understanding of inbound and outbound strategies
● Experience in launching ABM campaigns is preferred

Experience

● Experience in growing online presence, generating leads through marketing campaigns
● Experience working with sales on the best practices for measuring modern revenue marketing including OKRs, targets, and attribution.
● Experience in developing creative campaigns and executing them across multiple digital channels

Allocation: remote

We offer

● Flexible schedules and the ability to work remotely from any part of the world
● Meaningful and challenging projects
● Professional development and growth
● High level of independence and no micromanagement
● Competitive salary with performance-based bonuses
● Warm atmosphere of young and smart people building something they are really proud of

About Neurons Lab

Who we are? Neurons Lab is a cloud network of scientists, engineers, and developers passionate about revolutionizing businesses’ future with AI and machine learning technologies.

When we founded it, we had an essential idea to marry two worlds. On the clients’ side — to help socially responsible organizations to boost their performance and achieve a strategic advantage by tailor-made ML solutions. On the consultants’ side — to give an opportunity for the bright individuals to work as independent experts that enjoy life and work freedom alongside taking responsibility for important challenges.

We focus on the two major industries — HealthTech and EnergyTech. Through the first one, we make a positive impact on human lives, wellbeing, and longevity. Through the second, we help industrial companies to be more efficient, reduce energy consumption, and cut the emissions that harm our environment.

Essential moments about us:
— “self-management” and “responsible” — we value your freedom and lifestyle and don’t put unnecessary limitations on the work process
— focus on specific industries through an AI lens — we value efforts put in the deep research and experience and want you to keep pursuing this without being distracted on the “full-stack” requirements.

Company website:
https://neurons-lab.com/

DOU company page:
https://jobs.dou.ua/companies/neurons-lab/

Job posted on 3 November 2022
visibility 72 views    people_alt 15 applications


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  • Category: Marketing
  • marketing manager, digital marketing manager, digital marketing specialist
  • English: Advanced/Fluent
  • 3 years of experience
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