CRM Manager

Murka Games brings fun and joy to 5 million monthly players in more than 200 countries worldwide.
With ambitious creation plans in the mobile gaming industry, we are actively looking for new talents to join our team.

ABOUT THE COMPANY
Murka Games is an international game development company that has been successfully producing social casino and casual games for over a decade. For several years in a row, Murka’s titles were called the most innovative in the category and ranked among top European companies:
• Top Publishers Award of App Annie’s 2021
• EGR Global North America Awards 2021
• Top 15 Social Casino Game Publishers by EKG
In 2019, Murka Games was acquired by the Blackstone Group, one of the world’s largest private equity firms.

JOB DESCRIPTION

The CRM Manager has a clear understanding of how to leverage consumer behavioral, lifecycle, transactional, and demographic data in order to deliver relevant content through multiple communication channels with a vision of growing consumer loyalty and increasing their lifetime value to the business.


LOCATION: remote.

REQUIREMENTS:

Deep knowledge in CRM segmentation, campaign management, interactive marketing, and email marketing
Understanding of key KPIs for CRM strategy
At least Upper-intermediate level of English
Analytical skills
Promo text writing skills
Desire to work for results

Nice to have:
Experience with multi-million user bases
Experience with CRM channels in the B2C segment
Basic knowledge of HTML, CSS
Experience with Gmail, Hotmail, AOL in the context of deliverability

RESPONSIBILITIES:

Development, execution, and continuous refinement of multi-channel Customer Relations and the development of programs, roadmaps, and Customer Relation strategies
Create content for push notifications, emails, and other CRM channels
Create strategic proposals based on reports from the analytical department, dashboards, etc.
Suggest new A/B testing ideas
Work closely with Marketing, Support, Product, Promo, and Analytic Teams to build an effective user flow via CRM channels

YOU’LL GET:

Competitive salary and performance-based reviews
Guaranteed paid vacations, main national holidays, and sick leaves
Employment benefits, such as partial compensation for sports and English lessons; medical insurance; bonuses on the occasion of marriage; "baby bonuses", and protection of workers with family responsibilities
Comfortable centrally located offices with snacks, a well-equipped gym, and weekly fun activities
Opportunity for professional growth: attending training programs, certifications, and conferences
Corporate celebrations and team buildings
Murka is a socially responsible company, so we actively take part in charity events and promote an ecological style of living (sorting of plastic, "sharing goods", etc.).

About Murka

Murka Games is an international game development company that has been successfully producing social casino and casual games for over a decade. For several years in a row, Murka’s titles were called the most innovative in the category and ranked among top European companies:
• Top Publishers Award of App Annie’s 2021
• EGR Global North America Awards 2021
• Top 15 Social Casino Game Publishers by EKG
In 2019, Murka Games was acquired by the Blackstone Group, one of the world’s largest private equity firms.
Murka Games brings fun and joy to 5 million monthly players in more than 200 countries worldwide.
With ambitious creation plans in the mobile gaming industry, we are actively looking for new talents to join our team.

Company website:
https://murka.com/

DOU company page:
https://jobs.dou.ua/companies/murka/

Job posted on 22 September 2022
25 views    2 applications


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