upSWOT is a rapidly growing fintech company

Responsibilities:
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
- Help to create and support marketing content to socialize and use for social media purposes (e.g. company's videos briefs, case studies, blog posts)
- Implement link building campaigns in coordination with company's SEO goals
- Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance company's goals
- Monitor and evaluate search results and search performance across the major search channels
- Communication to team and management on project development, timelines, and results
- Work closely with the other team members to meet client goals

Requirements
- 3+ years experience in Search Engine Optimization (SEO) and / or - Content Marketing preferred
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular keyword tools
- Experience working with the USA market will be an advantage
- Passion for SEO and internet marketing
- Outstanding ability to think creatively, and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- At least upper intermediate English level
- Excellent analytical, organizational, project management and time management skills

Benefits:
- Possibility to grow within a multicultural work environment with a flat structure and direct, informal communication
- Remote work
- 4 working days week
- Medical insurance
- English classes

About Upswot

Upswot is the American startup that is actively scaling in CEE, Western Europe and the US.

Upswot provides an on-prem or private cloud, a white-labeled platform designed to motivate SMB to share the data from their business accounts.

Upswot automatically integrates, structures, and analyses authorized data from data sources including Accounting, CRM, WEB analytics, eWallets, ERP, and eCommerce systems SMBs already use.

Based on the insights of the data from these systems, Upswot helps Lenders & Carriers cross-sell more effectively to both new and current clients with highly personalized and relevant offers.

Besides, our technology saves a lot of time for SME by automating reporting to the Lender or Insurer about the results of the operational activities. We allow SMBs to combine all their business systems in a single screen to get insights into their business, sales, and operations.

We are working with several dozens of Lenders in 4 countries.

Company website:
https://upswot.com

DOU company page:
https://jobs.dou.ua/companies/bnesis

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