Senior marketing manager (offline)

PeopleForce is used by clients from 14 countries to manage more than 60 000 employees. Among them are such brands as Rakuten, BMW, Ajax Systems, Parimatch, ARX, SeRanking, SkyUp и Reply.io.

Product consists of five modules:
- PeopleHR
- PeopleRecruit
- PeopleTime
- PeoplePulse
- PeoplePerform
Each one of them can work exclusively or combined with the others.

Location: Kyiv only
Team: 35+ people.
Marketing team: Digital Marketing Manager, Marketing assistant and 2 Copywriters

Responsibilities:
- Work closely with the CEO, Sales and Product teams to roadmap strategic growth
- Drive B2B customer acquisition and retention
- Create intimate and lasting relationships with audiences and customers
- Lead the digital presence (SEO, PPC, Email and Social etc.)
- Take on brand identity, awareness and recognition
- Content marketing
- Develop and deliver end-to-end campaigns
- Develop sales and product marketing collateral (go-to-market strategies)
- Develop and integrate regional marketing strategies (events, digital, PR and more)
- Analyze campaigns, consumer trends and the competitive landscape
- Influence, educate and prompt senior colleagues on the benefits of marketing

Requirements:
- 4+ years B2B SaaS/Technology-based marketing experience
- Strong understanding of technology marketing (SaaS, IT or Tech products)
- Solid understanding of modern (digital) marketing techniques (PPC, SEO, HTML, CSS)
- Acquisition and lead generation experience
- Experience using automation and analytics tools (Google Analytics, Pipedrive, Getresponse, HubSpot etc.)
- Experience within a fast-changing, start-up or similar environments (flexibility)
- Self-management and accountability with solid leadership skills
- English (Upper-Intermediate), Ukrainian and Russian – Fluent (verbal and written).

What we offer:
By joining PeopleForce you get the opportunity to work in a fast growing product company, with a modern environment and agile approach.

- Annual leave (20 working days)
- Sick leave (10 working days)
- Remote and Office work
- Equipment is provided
- Accountant, taxes are covered

Stages of interviews:
1) Indigo interview (30 mins).
2) Interview with COO and a marketer.
3) CEO interview.