Marketing Director (offline)

Responsibilities:
• Leading MaxBill brand and identity, maintaining consistency across all channels and merchandise;
• Define growth marketing strategy and prepare actionable plans to execute;
• Conduct market research to gather insights about customers and business partners requirements, buying habits and business trends;
• Develop and implement creative marketing campaigns;
• Coordinate outbound and inbound marketing activities by demonstrating MaxBill expertise in
various areas (content development and optimization, advertising, events planning, lead generation, etc.);
• Liaise with the sales team to execute promotional events and campaigns, to coordinate brand awareness and marketing efforts;
• Plan and execute initiatives to reach the target audience through appropriate channels (owned, earned, paid);
• Create and present marketing reports (campaign results, conversion rates, traffic, etc.) on a regular basis for different teams within MaxBill;
• Assist HR team in building and refining MaxBill's employer brand;
• Develop members of the marketing team, helping them apply their talents in the best way.

We offer:
• Professional growth and personal development opportunities;
• Interesting and exciting projects with new products and technologies;
• Collaborative, friendly working environment and fun company culture;
• Sport and meal vouchers compensation, refreshments in the workplace;
• Possibility of remote work and flexible schedule;
• Cool corporate events and regular team outings.

Required skills:
• 3+ years of proven experience within marketing in a leadership role (Head of Marketing, Marketing Director, Marketing Lead, etc.) with direct reports at a product or high-tech company;
• Solid understanding and experience in establishing key marketing concepts, such as branding, customer journey, market segmentation, value proposition, differentiation, messaging, etc.
• Proven experience in digital marketing, content-driven lead generation, marketing analysis, go-to-market strategies, omni-channel campaigns, and ABM;
• Experience in using MarTech tools (CRM, social media management, analytics, marketing automation, customer intent, etc.)
• Excellent command of both written and spoken English;
• Comfortable with public speaking on videos and in-person;
• Commercial awareness partnered with a creative mind;
• A degree in Marketing, Advertising or a related discipline will be a plus.

About MaxBill

MaxBill is a software company specializing in development and delivery of CRM, Billing and Charging solutions for telecoms, energy, water, transportation and gaming industries. MaxBill was established in 1996 and has its offices in the UK, IL, CZ and UA.
Our Product is a full featured customer management and billing solution which supports multiple service environments and features advanced rating options, CRM, order management and billing, strong partner management and reconciliation capabilities.

The MaxBill solution for Modern Billing enables service providers to strategically implement their innovative business models with a holistic approach to implementing business processes and revenue generation.
Our technologies: Java EE, Microprofile, Spring, DBMS (Oracle, PostgreSQL, Cassandra, Mongo), С++, JavaScript, CSS.

Company website:
https://maxbill.com

DOU company page:
https://jobs.dou.ua/companies/maxbill/