Media Buyer is responsible for purchasing and monitoring display, search and social advertising campaigns. The role includes purchasing traffic utilizing various cost structures (CPA, CPC, CPM, CPL, etc.) and requires MB to maintain strong relationships with the publishers we purchase traffic from

Required Skills:
3+ years of successful historical performance as a media buyer;
Experience with analytics of online marketing campaigns and managing budgets and campaigns;
Proficiency in writing and scientifically testing Ad Copy;
Understanding of basic statistics (for managing campaigns i.e. A/B test calculation using p values);
Experience with 1 or more of the following - Facebook/ Instagram ads, Google Adwords/ DoubleClick, Adroll or other re-targeting exchanges, Geo Fencing technology, Native ad networks like Taboola or Outbrain, PPV networks, or any other RTB, social or search traffic networks;
Proficiency in Excel;
Bachelor's degree;
Knowledge of HTML/CSS a plus basic knowledge of any programming language is a plus.

Responsibilities:
Create and maintain several revenue streams;
Assume ownership of acquisition campaigns and channels from start to finish (this includes landing page selection, strategy, and collaboration with various team members);
Monitor and report daily on the success of various channels;
Collaborate with design teams to build tailored landing pages;
Manage monthly budgets and report performance;
Explore and experiment with new traffic channels and sources;
Use a solid scientific methodology to test campaigns (includes A/B tests, significance testing, tracking ROIs, etc.).

We propose:
Opportunity to gain international business experience, working for the leading USA company;
Active and interesting Office (in city centre, Kiev);
Flexible working hours;
Health Insurance.

About LeadsMarket

This platform operates like a marketplace for publishers to find buyers in real time.

Currently our platform helps buyers in the following verticals: personal loans, business loans, auto loans.

We believe in a win-win-win-win approach. When consumers win, publishers win, lenders win, and that’s how we win. The success of our publishers and lenders is as important to us as our own success.

Our technology called LeadBrain is truly on the cutting edge of online marketplace exchange technology. None of our competitors even come close to matching its feature set and speed. But we haven’t stopped there. We continuously work on improving and advancing LeadBrain’s capabilities.

We have a very good reputation in the industry, and intend to keep it this way with hard work and integrity.

Company website:
leadsmarket.com

DOU company page:
https://jobs.dou.ua/companies/leadsmarket/

Job posted on 1 September 2021
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