Primary requirements:
Minimum 8 years of marketing experience.
Experience in leading marketing efforts, coordination between various parties across marketing channels.
Excellent understanding and ideally some experience in each of the following:
PPC marketing
SMM
Email marketing
Lead generation
Market research / competitor analysis
Affiliate marketing
Content marketing / content strategy
B2B
Business development
Sales
Ability and desire to manage marketing / consulting teams and coordinate efforts between multiple parties (local and remote).
Extensive experience targeting foreign audiences and working for a foreigh firm (experience in working abroad is a plus).
Prior hands-on experience interacting with English-speaking partners, colleagues and clients.
Prior work experience in the tech industry.
Fluent written and spoken English.
Responsibilities:
Create, plan and implement a strategy for expanding our reach and grow revenue.
Supervise overall marketing strategy implementation.
Introduce our online service to global audiences (we currently primarily target the US).
Liaise between marketing teams and direct their efforts (regional teams, content creation, design, SMM, SEO etc.)
Oversee our Affiliate program.
Introduce additional marketing channels.
Establish and oversee mutually beneficial partnerships with bloggers, press, B2B collaboration).
Search for talent and help create an effective marketing team.
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