Digital Marketing Manager / Wildix (offline)

In this role, you will drive Wildix’s online and paid marketing efforts on channels like SEO, SEM, Display, and paid Social. You will grow our current campaigns, and explore new opportunities to bring in users. You should have a track record of acquiring new users in a cost-effective way, while maintaining a great ROI. We are looking for a scrappy marketer who can think all the way from strategy to execution in a high growth environment. The ideal candidate enjoys both the creative and analytical aspects of driving world class campaigns. You must have a growth mindset, and a constant desire to scale your campaigns and budgets while meeting or beating ROI targets.

Responsibilities:

Understand the target market and map their needs into marketing campaigns
Create and implement keyword and content strategies, perform link building, eliminate technical debt, increase ranking in the most important search engines
Build and manage paid user acquisition campaigns on Adwords, Display, Facebook, Linkedin and other channels
Create, A/B test & optimize landing pages, squeeze pages, banners, copy and all web-based elements to improve conversions, page consumption and engagement
Deliver and grow best-in-class acquisition campaigns, user engagement, tracking and reporting capabilities
Manage channel budgets and tactics to meet ROI & growth targets
Create insightful and timely reporting to guide future improvements and optimizations

A successful candidate must have the following characteristics:

3-5 years of experience with a proven track record of marketing success and performance in a B2B, through scaling paid media campaign
3+ experience in the marketing campaign creation (Marketing automation, SEO, AdWords, Social media selling)
SalesForce experience
Experience managing paid advertising budgets, tools and resources (including external agencies)
Creative problem-solver and analytical thinker and metrics-driven; ability to drive insights and trends from data
Understanding of marketing ROI and how to calculate profitability based on CPI, CPC, CPM investment
Deep knowledge of tracking links, pixels, and marketing attribution
Ability to demonstrate leadership, initiative, motivation, and a track record of “get it done”
Entrepreneurial spirit with the ability to thrive and multi-task in a fast-paced environment
Coding knowledge, website analytics proficiency
BA/BS degree.

We Offer:

Paid lunch and vacations;
Possibility to travel for business to countries;
Working hours: Monday through Friday, 10am- 7pm (lunch break: 2pm-3pm).

About Softesis

We are a company based in Odessa that specializes in creating and running dedicated teams and offshore sites for our US customers. We’ve been on the market for 3+ years and already have multiple divisions and 100+ people on board.

We truly believe that the best way to do business is to concentrate on long-term partnerships vs. short term projects, that’s why all our team members are hired solely for a particular customer and work directly with customer’s team. Both us and our customers treat every person not as a human resource and but as a team member that is involved and appreciated.

We’re constantly expanding and looking for talents for both on-site and remote cooperation. Check out the list below for something that might be relevant for you. Look forward to hearing from you.

Company website:
https://softesis.com/jobs

DOU company page:
https://jobs.dou.ua/companies/softesis/